#198: What is Offshoring and Nearshoring?
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#198: What is Offshoring and Nearshoring?
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Ever wondered how companies are quietly cutting costs, scaling faster, and accessing global talent pools that most business owners never even think about? In this episode, we’re diving deep into the world of offshoring and nearshoring — what they really mean, why they’re booming, and how you can leverage them for explosive business growth.
Bekkah sits down with Brian Samson, a serial entrepreneur who’s built three nearshoring firms from the ground up to $4 million in revenue. Based in San Francisco with a global footprint, Brian shares how he built international teams, why Latin America became a strategic hub, and the exact steps he recommends for founders ready to go global.
Plus — a surprising twist — Brian opens up about life beyond business: his journey as a foster parent and adoptive dad, and how that experience shaped his leadership philosophy.
If you’ve ever thought about hiring overseas, scaling your business efficiently, or just want to understand how global workforces are changing the game, this episode will completely shift your perspective.
🎧 Tune in to learn how offshoring could be the growth strategy you didn’t know you needed.
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