100. What's Choking Your Revenue Growth?
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100. What's Choking Your Revenue Growth?
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SUMMARY:
In this episode, Aaron and Terryn break down why many businesses struggle to increase top-line revenue, even when demand, ideas, and opportunities are present. They explain that growth is often restricted by internal bottlenecks, not marketing or lead flow. When the wrong people are doing the wrong tasks, or leaders stay stuck in roles they've outgrown, the business becomes constricted. Instead of chasing more leads, the real solution is to evaluate how time is being spent across the team and make intentional shifts.
They introduce the "Delegate and Elevate" framework, a simple exercise that helps leaders identify which tasks they should keep, delegate, or eliminate. By moving people into roles where they're both effective and energized, documenting processes, and resisting the urge to chase too many ideas at once, businesses can free up capacity and scale more sustainably. The conversation emphasizes that meaningful growth usually requires better role alignment, clearer priorities, and strategic team expansion, not just more hustle.
Minute by Minute:
00:00 Introduction and Setting the Stage
05:56 Utilizing the Delegate and Elevate Tool
14:00 Strategies for Revenue Growth
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