Your goal as an author is to write a book readers can’t put down so they turn into clients. In this episode, you’ll learn a strategy of how to write a business book people will read. Use touchpoints to keep reader attention, support learning, and gather reader details for business insights.

TAKEAWAYS

• Include interactive touchpoints in your book increases engagement and comprehension.
• Touch points help with lead generation
• Short attention spans require concise, engaging content.

CHAPTERS

00:00 Introduction

02:37 The Captivate Method Explained

05:41 Engagement Strategies for Readers

08:15 Implementing Touch Points in Your Book

10:53 Examples of Effective Touch Points

13:30 Gathering Reader Feedback and Data

16:33 Final Thoughts on Reader Engagement

RESOURCES MENTIONED:

→Apply to the Profitable Publishing™ Partner Service to outline, write, publish, and launch your book tied to your business or brand. https://www.ProfitableSelfPublishing.com/Partner

CONNECT WITH ASHLEY D. SHEPARD:

Website: www.sheppublishinghouse.com/contact

Facebook: www.Facebook.com/ShepPublishing

YouTube: www.youtube.com/@sheppublishing

Instagram: www.Instagram.com/sheppublishing

LinkedIn: www.linkedin.com/in/ashley-d-shepard

Threads: https://www.threads.com/@sheppublishing

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ABOUT THIS PODCAST:

Profitable Publishing™ is the podcast for coaches, consultants, speakers, and service providers who want to package their expertise into a profitable book to build their brands, attract clients, and create multiple income streams.

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