Couverture de To Sell Is Human

To Sell Is Human

The Surprising Truth About Persuading, Convincing, and Influencing Others

 Aperçu

Bénéficiez gratuitement de Standard pendant 30 jours

5,99 €/mois après la période d’essai. Annulation possible à tout moment
Essayez pour 0,00 €
Plus d'options d'achat

To Sell Is Human

De : Daniel H. Pink
Lu par : Daniel H. Pink
Essayez pour 0,00 €

Renouvellement automatique à 5,99 €/mois après 30 jours. Annulation possible chaque mois.

Acheter pour 14,99 €

Acheter pour 14,99 €

A ground-breaking new business book from the New York Times No.1 Bestseller. We're all in Sales now. Each day millions of people earn their keep by convincing someone else to make a purchase. They sell planes to airlines, oil shares to sheiks, cars to drivers. They sell consulting agreements, magazine subscriptions, time-shares, double glazing, broadband, fitted kitchens, car insurance, life insurance, pet insurance! Some work in fancy offices with glorious views, others in dreary cubicles, but most look exactly like you. In fact, each and every one of us spends time trying to persuade others to part with resources - money, time, attention - though most of the time we don't realise we're doing it. Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn or putting the cat out. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and in Match.com profiles. In this new book from the bestselling author of Drive, Dan Pink explores the ways in which we can all improve our sales skills, in every area of our lives and identifies the three personal qualities and four essential skills necessary to move people. Relying on science rather than platitudes and analysis instead of exhortation, Dan builds on his own sales experience and on the profiles of some of the world's best salespeople - and makes us look again at our own sales skills.©2012 Daniel Pink Créativité Créativité et génie Développement personnel Marketing et ventes Psychologie Psychologie et psychiatrie Réussite personnelle
adbl_web_anon_alc_button_suppression_t1

Commentaires

Pink is rapidly acquiring international guru status . . . He is an engaging writer, who challenges and provokes
Aucun commentaire pour le moment