Extremely creative and thought-provoking

This is not your typical book about climate change. It is about how our psychological, cognitive and social nature as human beings deals and can deal with a phenomenon such as climate change. A very useful complement to Naomi Klein's This changes everything. The narration is intelligent and engaging.

6 personnes ont trouvé cela utile

Long overdue

I've been following this area of thinking for a while and not till now have I come across such an insightful perspective that looks at this issue from angles and gets at the nub of it. Well done and I hope those in policy get exposed to it.

3 personnes ont trouvé cela utile

Amazing insights into communication and survival

Marshall does a stellar job of illustrating the difficulty of effectively communicating the criticality of global warming. He gets into all the inappropriate and ineffective framings, policies, and contrary forces at work to deride and derail effective action.

The psychologies of denial and avoidance are thoroughly discussed as well as the difficulty in addressing this mega complex problem. I found myself constantly challenged and scratching my head but by the end realized why we've failed to date and the importance of framing the issues farm better if we're to survive.

This is a great book. I spend my life communicating about these issues and more better understand that framing is everything and we've been out gunned by the dirty energy companies at every turn... But this can... NO! This Needs to be corrected immediately if we're to jabbering a livable place to live going forward.

Anyone active or interested in climate, the future, how to create a better world should listen/read this book... Ultimately we want to bring people together in a tsunami of change... This will help get us there.

3 personnes ont trouvé cela utile

Enlightening, Disturbing, and Necessary

As someone who reads and writes about climate change, I really found this to be the most useful material I've seen or heard on our human reactions to the ongoing climate change. This book is about the conversation about climate change among activists, interested people, people who are resisting the topic, and the hard core of deniers, including politicians and "experts" that are highly compensated by the energy companies. Marshall talked to all these people and came up with sensible ideas for broadening the discussion of climate pollution and moving people to take action NOW. This is not a dry exposition on the topic--Marshall writes with humor and wisdom about his experiences while he wrote the book.The only discussion of the possible future we face is at the end of the book and it is very disturbing.

2 personnes ont trouvé cela utile

Book makes a difference!

Since 1994, I have experienced "Why the heck are we not jumping up and down with our pants on fire about climate change at this exact moment of now." This book explains why in that as biological human animals, we are hard wired to eat now, be comfortable now, and only worry about catastrophe that may or may not happen in 10 years. With this new awareness that I am an animal, I am reducing my carbon footprint at a faster rate. This was only one facet of greatness of the book. Totally great book.

2 personnes ont trouvé cela utile

Our Brains on Climate ...and communication

helpful to hear research on our psychological & socialogical issues around the challenging concept. useful recommendations for communicating better

1 personne a trouvé cela utile

very comprehensive

I enjoyed this book and found it very informative. great tool for understanding the current difficulties we face in creating a global collaboration for addressing climate change.

Sobering and constructive

The author provides an in-depth and comprehensive discussion of the multiple perspectives and approaches to the issue of climate change. While depressing, the book ends providing some direction and hope in what will be and it is our greatest challenge.

This is one of the best climate change books

I've listened to probably a hundred different climate change books, but this one was one of the most enlightening. It helped me understand better what is going on, and the author does all this in a light-hearted way that is funny at times. I highly recommend this book!

Easy without oversimplifying, a real eye-opener

This book provides insight into both sides of the climate debate, especially why so many deny that climate change exists, which has always baffled me. I recommend this book to anyone, no matter where you stand on the subject, because you will learn about not only the people around you, but yourself, too, and why we act the way we do. It is also excellently narrated and easy to follow with short chapters, the perfect book to listen to whilst commuting to work (or, now that summer is approaching, relaxing on the beach?).