FCC Clare Hollingsworth fellow Samra Zulfaqar previews this year's journalism conference, discussing the challenges and pressures for GenZ journalists, the need to embrace personal branding for journalists, how social media and the rise of influencers are changing how news organisations approach the delivery of news.

This year's conference panels and presentations :

* Ian Yee, investigative journalist, co-founder of The Fourth

https://thefourth.media/

* Tai Po Fire disaster coverage panel discussion

Jennifer Jett, Hans Tse, Anjali Tsui, Leopold Chen

*The Art of Sourcing

Jing Yang, Mithil Aggarwal

*Navigating Hong Kong's legal environment

Connor Mycroft, Jonathan Man

* Live reporting and blogging

Danny Vincent and Laura Westbrook

* Notebook LM: news reporting assistant

Mike Raomanachai, Zela Chin

* Alternative Media Careers: Building a Successful Newsletter

Amanda Cua and Zichen Wang

* Let's talk about moral injury

Dean Yates, Jing Yang

* Career resilience: earning a living, building a personal profile

Zichen Wang, Wei Du, Diana Wu David

*Fireside chat: No love lost between Journalists and PR?

Jay Qin, Jing Yang

*AI empowered journalism: how SCMP connects tech in the newsroom

Zhou Xin, William Zheng

* Keynote speaker

Holmes Chan, AFP

FCC Hong Kong website: https://www.fcchk.org/

Produced by Jarrod Watt

Music composed by Allen Youngblood

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