29 - Why AI Can't Brand Your Hotel (And What Actually Can) with Kayla Morrill
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29 - Why AI Can't Brand Your Hotel (And What Actually Can) with Kayla Morrill
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In this episode, Adam and Micah sit down with brand designer Kayla Morrill to unpack the full process of building a visual identity for The Wesley — from mood boards and font debates to a final brand kit that's now physically on the walls of their hotel in Page, Arizona. In this episode, they explore why great branding is about evoking emotion, why AI falls short, and what boutique hotel owners should think about before hiring a designer.
Connect with Kayla:
Find her on Instagram: @winnie.design.co
Affiliate code for Quo
https://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZa
Connect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels?Schedule a call:
https://bit.ly/4t1q3bb