In this episode, Heather talks about something almost no one warns you about: what happens after you start doing well. If you've ever felt your confidence drop after a streak of successful sessions or found yourself bracing for something to go wrong even when everything is going right, this conversation will resonate deeply.

• Success can raise the stakes instead of building confidence.
  Each win can make your brain think, "Now there's more to lose."

• Confidence sourced externally will always feel unstable.
  If your confidence depends on client reactions, anxiety will follow.

• Anxiety is often a protection strategy.
  Your brain believes staying worried will prevent future disappointment.

• This isn't a competence issue — it's an emotional safety issue.
  The work isn't about improving your skill; it's about trusting yourself to handle outcomes.

• True confidence equals self-trust under uncertainty.
  "I can handle whatever happens" is more powerful than "They will love it."

• Progress doesn't look like zero anxiety.
  It looks like less avoidance, faster recovery, and more willingness to feel exposed.

• At some point, someone will be disappointed.
  And surviving that moment is what builds real, durable confidence.

This is about the confidence paradox — and why success can sometimes make you feel more vulnerable, not less.

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