Sign the petition here: https://www.change.org/p/stop-frivolous-ada-lawsuits-targeting-e-commerce-small-businesses

In this episode of the Dirty Heifers Podcast, hosts Margaret, Jesse, and Shauna tackle a serious topic that often stays in the shadows until it’s too late: ADA website compliance. We are joined by Cindy Collins of Euphoric Herbals, who shares her firsthand experience of facing a legal summons and the reality of being targeted by "litigious" law firms.

Cindy pulls back the curtain on the world of "serial plaintiffs" and automated scanners that hunt for tiny errors on small business websites. We discuss why thinking you’re "too small to be targeted" is a dangerous mindset and provide a roadmap for makers to protect their brands.

What you’ll learn in this episode:

• The Lawsuit Reality Check: How Cindy discovered she was being sued and why settlement is often the only path for small businesses.
• ADA Essentials: What you need to know about alt text for images, color contrast, button labels, and accessible menus.
• The Widget Warning: Why accessibility widgets can provide a false sense of security and may actually make you a target.
• Actionable Steps: Three things you can do today—including adding an accessibility statement—to begin securing your site.
• Platform Protection: Understanding the difference between owning your own site versus selling on platforms like Etsy or Amazon.

It is far cheaper to fix your site now than to pay thousands in legal fees later. Join us for this essential conversation to ensure your business stays protected in 2026.