How Radical Generosity Transformed This 200-Year-Old Organization
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How far would you go to give away your most valuable asset—just to fulfill your mission? This episode dives into the radical reshaping of a global organization, showing what it costs to chase a dream worth everything.
When Geoff Morin stepped up as CEO of Biblica, the team faced declining revenue—and an even greater existential crisis: Were they truly reaching the people who most needed God’s Word? Instead of doubling down on business as usual, Geoff Morin, his board, and team took a leap—pivoting the whole ministry toward “radical generosity.” By opening licenses and giving away what had been their prime source of income, Biblica risked almost everything.
The result? Exponential impact, unmatched collaboration, and a personal journey of nighttime prayers and perseverance. If you’re leading or dreaming, this is the real-world story of pressing on when what’s at stake is bigger than any spreadsheet.
Key Takeaways:
- Why “radical generosity” became the core strategy for Biblica—and what that changed across the organization.
- The deep link between open-handed mission and exponential reach, especially for first-time Bible engagement worldwide.
- What happens when you burn the ships: Relinquishing 85% of revenue to unlock mission acceleration.
- How open collaboration is reshaping the future of global ministry—and why going solo will soon look outdated.
- The personal cost of vision-driven change: late nights, faith-driven risks, and holding dreams loosely.
- Practical encouragement for leaders: Perseverance doesn’t mean having all the answers—it means refusing to let go of your calling.
Subscribe for more conversations on perseverance, impact, and pushing dreams forward. Like if you appreciate honest stories of mission-driven leadership. Comment: Would you give away your organization’s main asset for the sake of your mission?
#Leadership #Perseverance #BibleTranslation #RadicalGenerosity #Dreams #ChristianMinistry #Collaboration #Innovation
Timestamps:
00:00 — The radical pivot: Biblica’s journey to generosity
01:06 — Meet Geoff Morin: From global marketing to Bible mission
03:03 — Biblica’s translation legacy, including the NIV
04:47 — Why Biblica changed everything for the sake of impact
06:26 — The 1809 vision: Radical beginnings, radical return
08:05 — Wrestling with mission in the 2020s
10:17 — Breaking the missional cul de sac: Letting go of IP revenue
13:21 — Open licensing and global reach: How it works
14:36 — The business risk and ‘giving it away for free’
15:17 — Mission growth: From 3x revenue to 10x engagement
18:23 — Experimentation and innovation in translation
19:12 — Measuring first-time engagement, not just numbers
21:13 — Exponential influence: Partner platforms and collective impact
22:02 — Illuminations, YouVersion, and sector-wide change
23:46 — Beyond translation: Mobilization and access for everyone
25:23 — The real cost: Perseverance, faith, and late-night prayer
28:05 — Dreaming forward: What’s next for Biblica and collective ministry
31:02 — Encouragement for leaders: Seek first the kingdom
32:05 — Closing remarks and future hopes
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