Content Advisory: This episode includes discussion of substance use and overdose.

Reinvention isn’t a straight line, and growth isn’t always forward. In Episode 2 of Deal Flow Diaries, we sit down with Noah Neiman, co-founder of Rumble and founder of The Pack, for an unfiltered conversation about identity, discipline, and the courage to walk away from what’s working to build what truly aligns.

Noah shares his journey from accounting to nightlife, from teaching late-night classes at Barry’s Bootcamp to scaling Rumble into a global fitness brand, and why success forced him to confront a deeper question: Who am I building this for now? That period of reflection led to The Pack, a next-generation training concept rooted in presence, longevity, and real community, as well as Knuckle Therapy, a deeply personal brand inspired by loyalty, resilience, and showing up even on the hardest days.

This episode explores what it really means to rebuild, from the inside out.

Join us as we talk about:

• Why life (and business) is never linear, and how setbacks become teachers
• Building brands around belonging, not hype
• Turning lived experience into a competitive advantage
• Letting go of past identities to create something more honest and sustainable
• Why service, community, and rigorous effort are the strongest forms of glue
  
  

Whether you’re navigating a pivot, questioning your next chapter, or building something of your own, Noah’s story is a reminder that reinvention isn’t failure—it’s clarity.

Deal Flow Diaries is about real conversations with people who build, across industries, cycles, and identities. No fluff. Just the truth behind the work.

Follow Noah’s Socials:
@noahdneiman
@thepack
@knuckletherapy

Disclaimer: The views and opinions expressed by the guest(s) are their own and do not necessarily reflect those of the hosts or Deal Flow Diaries (or its affiliated companies). This podcast is for informational and entertainment purposes only and should not be construed as legal, tax, investment, medical, or other professional advice. You should consult your own advisors before making decisions based on this content.

Questions or comments, we'd love to hear from you...send us a text!

Questions and comments; reach out to us at inquiries@dealflowdiariespodcast.com

Find out more about the dealflowdiariespodcast.com

To stay up to date with Deal Flow Diaries and get all the behind-the-scenes content, follow us on Instagram, TikTok, and on YouTube.

If you enjoyed this episode, please subscribe and leave a rating and review on Apple or Spotify or where ever you get your podcasts.

Recorded at The Newsstand Studios at Rockefeller Center.

Thank you for listening.