In this powerful and thought-provoking episode of The Designer Recruiter, host Esther Echeverria sits down with Laila Al-Yousuf, Creative Director and Partner at Say Studio, to explore her journey through the design industry from purpose led creativity to building a studio that stands for more than just aesthetics.

Laila shares honest reflections on what it really takes to grow in the design world, the myths young designers often believe, and why finding purpose is just as important as building a portfolio. She opens up about starting a studio without having everything figured out, navigating uncertainty, and redefining success beyond traditional career paths.

This episode is a must-watch for designers, creatives, and anyone questioning how to build a meaningful career in a fast-paced industry.

In this episode, you’ll hear about:
•⁠ ⁠Why purpose matters more than projects in design
•⁠ ⁠The reality of starting a creative studio before feeling “ready”
•⁠ ⁠Common myths about the design industry, and the truth behind them
•⁠ ⁠Why there’s no single path to success in design
•⁠ ⁠Advice every young designer needs to hear today
•⁠ ⁠The importance of staying curious, grounded, and authentic

Whether you’re a student, an early-career designer, or a creative leader, this conversation offers clarity, reassurance, and inspiration.

👉 Watch now or listen on your favorite podcast platform.
✨ Don’t forget to like, comment, and subscribe for more conversations with design leaders shaping the industry.
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Keep up with us:
🌐 Website: https://www.the-designer-recruiter.com/
📸 Instagram: /lcrecruitment
💼 LinkedIn: /the-designer-recruiter

Follow Laila:
🔗 LinkedIn: https://ae.linkedin.com/in/laila-al-yousuf-601006165
🔗 Say Studio: https://www.saystudio.com/