AUTHOR

Mirco Wolf Wiegert

Mirco Wolf Wiegert is a passionate entrepreneur. After completing his apprenticeship as a logistics manager and studying foreign economics and international management, he founded fritz-kola, an independent cola brand, in 2003. As an entrepreneur, he fulfilled his dream of a high degree of independence and a self-determined lifestyle. In his book "fritz against goliath", Mirco describes his first years of self-employment. Numerous stories from this time are meant to inspire others to take the step of founding their own company. Today, fritz-kola is one of the most successful European indie brands.

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fritz gegen Goliath

Wie man aus dem Nichts ein erfolgreiches Unternehmen schafft - Die fritz-kola-Story

By: Mirco Wolf Wiegert

Narrated by: Sebastian Pappenberger

Length: 6 hrs and 48 min

Release date: 30/08/2021

Language: German

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