Carol Liao
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The $10 Trillion Prize
- Captivating the Newly Affluent in China and India
- By: Michael J. Silverstein, Abheek Singhi, Carol Liao, and more
- Narrated by: Don Hagen
- Length: 11 hrs and 31 min
- Unabridged
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Meet your new global consumer You've heard of the burgeoning consumer markets in China and India that are driving the world economy. But do you know enough about these new consumers to convert them into customers? Do you know that: There will be nearly one billion middle-class consumers in China...
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The $10 Trillion Prize
- Captivating the Newly Affluent in China and India
- Narrated by: Don Hagen
- Length: 11 hrs and 31 min
- Release date: 06/02/2013
- Language: English
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€17.99 or free with trial. Auto-renews at €5.99/month after trial. See eligibility.
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