How to Win an Election Summary
How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign. What follows in his short letter are timeless bits of political wisdom, from the importance of promising everything to everybody and reminding voters about the sexual scandals of your opponents to being a chameleon, putting on a good show for the masses, and constantly surrounding yourself with rabid supporters. Presented here in a lively and colorful new translation, this unashamedly pragmatic primer on the humble art of personal politicking is dead-on (Cicero won) - and as relevant today as when it was written.
A little-known classic in the spirit of Machiavelli's Prince, How to Win an Election is required reading for politicians and everyone who enjoys watching them try to manipulate their way into office.
©2012 Princeton University Press (P)2012 Audible, Inc.
How to Win an Election
An Ancient Guide for Modern Politicians
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How to Run a Country
An Ancient Guide for Modern Leaders
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How to Grow Old
Ancient Wisdom for the Second Half of Life
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How to Win an Argument
An Ancient Guide to the Art of Persuasion
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How to Die
An Ancient Guide to the End of Life
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How to Be a Friend
An Ancient Guide to True Friendship
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How to Be Free
An Ancient Guide to the Stoic Life
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How to Think about War
An Ancient Guide to Foreign Policy
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How to Keep Your Cool
An Ancient Guide to Anger Management
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How to Think About God
An Ancient Guide for Believers and Nonbelievers
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How to Be a Leader
An Ancient Guide to Wise Leadership
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How to Be a Bad Emperor
An Ancient Guide to Truly Terrible Leaders (Ancient Wisdom for Modern Readers Series)
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How to Drink
A Classical Guide to the Art of Imbibing
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How to Be Content
An Ancient Poet's Guide for an Age of Excess
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How to Give
An Ancient Guide to Giving and Receiving
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How to Tell a Joke
An Ancient Guide to the Art of Humor
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How to Keep an Open Mind
An Ancient Guide to Thinking Like a Skeptic
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How to Innovate
An Ancient Guide to Creative Thinking
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How to Stop a Conspiracy
An Ancient Guide to Saving a Republic (Ancient Wisdom for Modern Readers Series)
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How to Tell a Story
An Ancient Guide to the Art of Storytelling for Writers and Readers
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