Résultats lu par "Johnny Heller" dans Toutes les catégories

Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.

Fact: Your brain is being controlled - and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology...little-known techniques of consumer persuasion that go completely unnoticed by the buying public.

What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety; these notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.

The Education of Little Tree tells of a boy orphaned very young, who is adopted by his Cherokee grandmother and half-Cherokee grandfather in the Appalachian mountains of Tennessee during the Great Depression. Little Tree" as his grandparents call him is shown how to hunt and survive in the mountains, to respect nature in the Cherokee Way, taking only what is needed, leaving the rest for nature to run its course.

Beneath the glitter of Mardi Gras lies the sleaze of Bourbon Street; under the celestial sounds of JazzFest, the nightmare screams of a city once at war within its neighborhoods, but after Hurricane Katrina, seemingly at war with nature and the rest of the country as well. New Orleans is a third world country in itself, a Latin, African, European (and often amoral) culture trapped in a Puritan nation.

“Milk Bread Beer Ice” is a road trip shared by a husband and wife who no longer communicate through meaningful dialogue. Fifty-year-old “Hazel” is forced to enter an alien workplace after the sudden death of her husband. In “Today Is the Day,” the village women gather together for their annual ritual of planting blisterlilies. And “Family Secrets” travels to DeKalb, Illinois, and the First World War, as the narrator searches for a missing year in her mother’s life . . . and unearths a surprising connection to Ernest Hemingway.

It's not every afternoon that an enigmatic, comely blonde named Stilton (like the cheese) walks into the scruffy gin joint where Sammy "Two Toes" Tiffin tends bar. It's love at first sight, but before Sammy can make his move, an air force general named Remy arrives with some urgent business. 'Cause when you need something done, Sammy is the guy to go to; he's got the connections on the street.

Miles Landry is trying to put violence behind him when he takes up work as a private detective focused on humdrum adultery cases. But when a Tibetan monk hires him to find a missing person, things get weird fast. Charged with tracking down the reincarnation of a man possessed by a demonic guardian from the Tibetan Book of the Dead, Miles is plunged into a world of fortune-tellers, gangsters, and tantric rituals.

"Everything about me is in my films," Steven Spielberg has said. Taking this as a key to understanding the hugely successful moviemaker, Molly Haskell explores the full range of Spielberg's works for the light they shine upon the man himself. Through such powerhouse hits as E.T., Jurassic Park, and Indiana Jones, to less-appreciated movies like the haunting Schindler's List, Haskell shows how Spielberg's uniquely evocative filmmaking and story-telling reveal the many ways in which his life, work, and times are entwined.

In the sequel to the New York Times bestselling Heat Wave, Richard Castle does it again with his thrilling new mystery. Tough, sexy, professional, NYPD Homicide Detective Nikki Heat carries a passion for justice as she leads one of New York City’s top homicide squads. In what’s sure to be another smash sensation, listeners will once again follow Nikki Heat and hotshot reporter Jameson Rook as they trade barbs and innuendos all while on the trail of a murderer!

John and Jenny were just beginning their life together. They were young and in love, with a perfect little house and not a care in the world. Then they brought home Marley, a wriggly yellow furball of a puppy. Life would never be the same. Marley quickly grew into a barreling, 97-pound streamroller of a Labrador retriever. He crashed through screen doors, gouged through drywall, and stole women's undergarments. Obedience school did no good - Marley was expelled.

'Hello there.' I looked at the pale, freckled hand on the back of the empty bar seat next to me in the business class lounge of Heathrow Airport, then up into the stranger's face. 'Do I know you?' Delayed in London, Ted Severson meets a woman at the airport bar. Over cocktails they tell each other rather more than they should, and a dark plan is hatched - but is either of them being serious? Could they actually go through with it? And if they did, what would be their chances of getting away with it?

Hundreds of thousands of humorous Chuck Norris facts have been published, traveled around the globe via internet, and gained an international audience of millions. "Chuck Norris facts" is a quirky, but extremely popular internet phenomenon that has entertained fans from all over the globe.

Clarence L. "Kelly" Johnson led the design of such crucial aircraft as the P-38 and Constellation, but he will be more remembered for the U-2 and SR-71 spy planes. His extraordinary leadership of the Lockheed "Skunk Works" cemented his reputation as a legendary figure in American aerospace management. 

Kazu is dead. Born in Fukushima in 1933, the same year as the Japanese emperor, his life is tied by a series of coincidences to the Imperial family and has been shaped at every turn by modern Japanese history. But his life story is also marked by bad luck, and now, in death, he is unable to rest, doomed to haunt the park near Ueno Station in Tokyo.

Denise Hilton, a young single mother, is driving through Edenton, North Carolina, when her car skids off the road during a storm. With her is her four-year-old son, Kyle, a boy with severe learning disabilities for whom she has sacrificed everything. When volunteer fireman Taylor McAden finds her she is unconscious and bleeding, but when she wakes an even more chilling truth becomes clear: Kyle is gone.

Insults are part of the fabric of daily life. But why do we insult each other? Why do insults cause us such pain? Can we do anything to prevent or lessen this pain? Most importantly, how can we overcome our inclination to insult others? In A Slap in the Face, William Irvine undertakes a wide-ranging investigation of insults, their history, the role they play in social relationships, and the science behind them. 

In the mid-20th century, Michael S. Gazzaniga made one of the great discoveries in the history of neuroscience: split-brain theory, the notion that the right and left hemispheres of the brain can act independently from each other and have different strengths.

Born to a prominent Chicago judge and his stifled socialite wife, Mia Dennett moves against the grain as a young inner-city art teacher. One night, Mia enters a bar to meet her on-again, off-again boyfriend. But when he doesn't show, she unwisely leaves with an enigmatic stranger. With his smooth moves and modest wit, Colin Thatcher seems at first like a safe one-night stand. But following Colin home will turn out to be the worst mistake of Mia's life.

Three terrorist attacks are launched from freighters against the United States. Only one fully succeeds, but in the blink of an eye all of the country west of the Rocky Mountains is transformed into the technological equivalent of the 18th century - no electricity, no computers, no electronics of anykind, or any of the amenities of modern life that depend on them. This is the story of ordinary and extraordinary people, high and low, who struggle to survive in a mortally wounded nation, as America's enemies within and without circle for the kill.