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    • Propaganda

    • De : Edward Bernays, Mark Crispin Miller - introduction
    • Lu par : Grover Gardner
    • Durée : 4 h et 42 min
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    A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

    Prix : 17,30 €

    • Propaganda

    • De : Edward Bernays
    • Lu par : Barry J. Peterson
    • Durée : 3 h et 4 min
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    Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality.

    Prix : 13,42 €