Results Publisher "Isis Publishing Ltd" in Cooking

The idea of the unspoilt and unchanging village is one of the most potent in the English imagination. Yet the English village is plainly dying. The unaltered rhythms of village life have all but vanished. But not without a trace…they exist in the voices of men and women for whom the old ways were life-shaping realities. Richard Askwith describes a journey in search of the true country dwellers.

Moreish digs into the unseen triggers, secret influences and mysterious motivations hovering above the table every time we get peckish. Explore the impact of words in menu construction alongside the power of comfort food; why the first bite is not always with the eyes; and how the worlds of sex, symbolism and animal instinct are simmering just beneath the surface in all of us. Continually eye opening and perceptive, often witty and entertaining, Moreish sets a place for persuasive packaging, in your face pop songs, underhand menu writing and over the top advertising.