Titres dans Création de contenu et réseaux sociaux

In this expanded fourth edition of Facebook Marketing: Mastering FB Social Media Platform, you'll be taken through a step-by-step process on how to develop your web presence. You will understand how Facebook marketing is shaping business today - and why it is so effective. You’ll find out why it’s essential to use Facebook to promote your company - and to build an online community!

Whether it's Kim Kardashian uploading picture after picture to Instagram or your roommate posting a mid-vacation shot to Facebook, selfies receive mixed reactions. But are selfies more than, as many critics lament, a symptom of a self-absorbed generation? Digital native Alicia Eler's The Selfie Generation is the first book to delve fully into this ubiquitous and much-maligned part of social media, including why people take them in the first place and the ways they can change how we see ourselves.

In today's digitally driven world, disaster is only a click away. A rogue tweet can bring down a business; an army of trolls can run a celebrity off-line; and virtual harassment might cause real psychological damage. Shame Nation is the first book to both explore the fascinating phenomenon of online shaming and offer practical guidance and inspiring advice on how to prevent and protect against cyber blunders and faceless bullies. Author and acclaimed Internet safety expert Sue Scheff unveils all sides of an issue that is only becoming more relevant day.

YouTuber, social media star and real-life teenager Saffron Barker tells it like it is for people her age in this diary of her not so perfect life.... In a world of airbrushing and perfectly constructed social media lives, one girl is battling to make it through completely unfiltered (well, almost). Immerse yourself in Saffron Barker's wonderful, comical and often challenging universe as she slays her teenage years with flair and enthusiasm (sometimes).

You've heard the stories about the dark side of the internet -- hackers, #gamergate, anonymous mobs attacking an unlucky victim, and revenge porn -- but they remain just that: stories. Surely these things would never happen to you. Zoe Quinn used to feel the same way. She is a video game...

Got a business or a personal brand to promote? You need to be on Instagram! But that's only the start. To make this work, you need to make Instagram work for you.

An 800-CEO-READ Staff Pick Shortlisted for the Thinkers50 Breakthrough Idea Award A Financial Times Business Book of the Month “For any would-be activists who hear the voice: ‘not me’ or ‘not now,’ Merchant makes the strong case for ‘yes you’ and ‘yes now’—and even shows...

When it comes to running a successful blog, coming up with blog post ideas is half the battle. Perhaps you've noticed that it's much easier to sit down and write when you have an abundance of ideas than it is when the blank page or blinking cursor mocks you. That's when the dreaded writer's block strikes. The good news is, it is possible to have an endless - yes, endless - supply of blog post ideas.

Isaac Kronenberg does it again with another fabulous blogging book that goes above and beyond anything else out there! This latest book by Kronenberg is the most advanced blogging book on the market, teaching nothing but the most effective blogging monetization strategies that exist to get your blog from zero to $2000 a month in 90 days.

Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.

Are you ready to connect with a wider audience? Do you want to know the best ways to leverage social media for your business? If you haven't used social media to market your brand, products and services, you're going to love how easy it is to get started.

A growing number of YouTubers are scoring six-to-seven-figure paychecks, studio development deals, A-list Hollywood agents, book and record deals, and more because they've harnessed the power of web video production, distribution, and monetization.

Sure, I know you've heard it all before, just pick the right niche, write good articles, sprinkle affiliate links everywhere, and you are sure to make a profit. Well, have I got news for you! That's not what the big money bloggers are doing! Though that's not to say there isn't some truth in putting affiliate links in your blog, but just sprinkling them around and hoping someone clicks on them is the wrong strategy entirely.

An incisive observer, writer, and participant in today's social movements, Zeynep Tufekci explains in this accessible and compelling book the nuanced trajectories of modern protests - how they form, how they operate differently from past protests, and why they have difficulty persisting in their long-term quests for change.

Una guida completa, aggiornata e pratica per creare i contenuti più efficaci per i tuoi video online e guadagnare grazie a YouTube. Se sei consapevole che i video online possono rappresentare un'opportunità per il tuo business, ma non hai ancora capito come, questo è il libro per te! Lo scopo di questo audiobook, infatti, è mostrarti i modi in cui si può fare business con i video online e come e quanto puoi guadagnare grazie a essi.

Eine Geschichte von der Revolution unseres Gesundheitssystems, intelligenten Maschinen in der Industrie und Algorithmen, die unser Liebesleben bestimmen: "Herzlich Willkommen im Daten­gefängnis" bietet eine umfassende Übersicht rund um das Thema Big Data. Es beleuchtet anschaulich die Zukunft, in der wir schon heute leben, und entführt den Leser in die spannende Welt der Daten, die uns mehr und mehr umgibt.

Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Author Jamie Shanks has personally built Social Selling solutions in nearly every industry, and in this book he shows you how to capture the mindshare of business leadership and turn relationships into sales. The key is to reach the buyer where they're conducting due diligence - online.

Do you own a blog or a website that can't get any traffic? Are you selling an online product which doesn't get any customers? Most people today give up on their online journey after some time because they do not see any results. No one visits their website and no conversation occurs on their written articles. This, in turn, demotivates them. Well, we all have been through that stage, I have been through that stage. But, instead of giving up, I looked for a solution.

I spent years wanting to start a blog. I hated my job and knew I didn't want to spend a third of my day miserable...but looking through blogging books, all I found were generic strategies and false promises. They all promised huge income but none really told me how much bloggers make or how to make money online. I said screw it and started my blogs anyway in 2014. I quit my job and spent 60+ hours a week building my sites and learning how to make money blogging.

Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.