Résultats pour "The Handbook" dans Business et carrière

This award-winning and best-selling business handbook for digital transformation is now fully updated and expanded with the latest research and new case studies! Over the last five years, The DevOps Handbook has been the definitive guide for taking the successes laid out in the best-selling The Phoenix Project and applying them in any organization. Now, with this fully updated and expanded edition, it’s time to take DevOps out of the IT department and apply it across the full business.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Coaching cheer is about far more than counts, stunts, and routines. Every day, coaches are managing athlete confidence, parent communication, accountability, conflict, leadership, safety, and team culture, often with little formal training on how to handle the realities that come with the job. Written by industry leaders Dan Cotton, Danielle Johnston, and Jeff Benson, Cheer Coaches’ Handbook is a practical, real-world resource designed to help coaches lead more effectively both on and off the floor.

The essential skill of creating and maintaining new businesses—the art of the entrepreneur—can be summed up in a single word: managing. In High Output Management, Andrew S. Grove, former chairman and CEO (and employee number three) of Intel, shares his perspective on how to build and run a...

Global technology executive, serial entrepreneur, and angel investor Elad Gil has worked with high-growth, tech companies like Airbnb, Twitter, Google, Stripe, and Square as they've grown from small companies to global enterprises. Across all of these breakout companies, a set of common patterns has evolved into a repeatable playbook that Gil has now codified in High Growth Handbook.

 We're now living in the project economy. As the number of projects initiated in both the public and private sectors skyrockets, project management skills have become essential for all leaders and managers. But despite this project boom, the failure rate remains extremely high. Why? Leaders have too many projects and too little visibility into them, and they lack the project implementation competencies necessary to deliver their projects successfully. 

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success. 

Peter T. Coleman, Morton Deutsch, and Eric C. Marcus present their classic guide to resolving conflict. 

Entrepreneurs and early-stage company participants get taken advantage of so frequently that we hardly notice. Bad equity deals are the rule, not the exception. The Slicing Pie Handbook outlines a framework for perfectly fair equity splits for early-stage, bootstrapped startup companies. Based on the model popularized by the book Slicing Pie, Slicing Pie Handbook will help you determine the right share for people who contribute the things you need to start your company including help, equipment, supplies, rent, and even credit.

Whether you're a new manager or looking to have more influence in your current management role, the challenges you face come in all shapes and sizes: a direct report's anxious questions, your boss's last-minute assignment of an important presentation, or a blank business case staring you in the face. To reach your full potential in these situations, you need to master a new set of business and personal skills.

Whether you're imagining your new business to be the next big thing in Silicon Valley, a pivotal B2B provider, or an anchor in your local community, the Harvard Business Review Entrepreneur's Handbook is your essential resource for getting your company off the ground. Starting an independent new business is rife with both opportunity and risk. And as an entrepreneur, you're the one in charge: Your actions can make or break your business. You need to know the tried-and-true fundamentals - from writing a business plan to getting your first loan.

For anyone who has ever wanted to take an acting class, "this is the best book on acting written in the last twenty years" (David Mamet, from the Introduction). This book describes a technique developed and refined by the authors, all of them young actors, in their work with Pulitzer...

Unicorns–companies that reach a valuation of more than one billion dollars–are rare. Uri Levine has built two. And in Fall in Love with the Problem, Not the Solution, he shows you just how he did it.

Whether you're a small business owner, a manager in a business without an HR department, or even a seasoned HR professional, The Essential HR Handbook will help you handle any personnel problem - from onboarding to outplacement - quickly and easily. This fully updated 10th anniversary edition is packed with information, tools, checklists, sample forms, and timely tips to guide you through the maze of personnel issues in today's complex business environment.

Imagine boldly facing any challenge that comes your way. Imagine confronting any problem you run into and resolving it with confidence. Imagine being 100 percent certain that you can handle any setback life throws at you. The Mental Toughness Handbook is a step-by-step training program for toughening your mind against adversity. You'll discover how to handle pressure, control your impulses, and endure the emotional distress that accompany misfortune.

Decision intelligence (DI) has been widely named as a top technology trend for several years, and Gartner reports that more than a third of large organizations are adopting it. Some even say that DI is the next step in the evolution of AI. Many software vendors offer DI solutions today, as they help organizations implement their evidence-based or data-driven decision strategies. But until now, there has been little practical guidance for organizations to formalize decision making and integrate their decisions with data. With this book, authors L. Y. Pratt and N. E. Malcolm fill this gap.

The role of the executive assistant has evolved to include taking on more managerial duties, project work and supervisory roles. Sue France, former Times Crème PA of the Year, provides best practice advice on meeting the demands of the 21st century administrative professional's role. The Definitive Executive Assistant and Managerial Handbook places special emphasis on personal leadership development, offers a rage of free downloadable online resources and covers how to build and manage a productive team, negotiate with style, manage projects confidently, and more.

New York Times best-selling author and leadership expert John Maxwell offers practical insight into learning how to lead the person who matters most - yourself. The path to leadership begins with a question only few of us ask: How do I lead myself? John Maxwell presents 26 insights, not just for those who aspire to positions of leadership but also for veteran leaders who aim to build and improve upon the steps that led them to the front of the line.

This audiobook is read by the author, and the Apprentice's most feared interviewer, Mike Soutar. Features an exclusive interview with Simon Squibb, founder of HelpBnk - an unconventional and TikTok viral entrepreneur on a mission to help millions launch their own businesses. Everything you know...

There is a lot of content out there that claim you can make easy money by being an audiobook narrator! All you have to do is read out loud and hit record. Career narrators know that there isn’t anything easy about being a narrator. It’s fun, it’s challenging, it’s engaging, but it...