https://page2pod.com - Agentic readiness starts with a business decision, not a code change: what should AI agents be able to access and do on your site?

Tory Gray, CEO of The Gray Dot Company, joins Jon Clark and Joe DeVita to explain why the technical side of agent readiness is the easy part. The standards exist; the hard part is imagining how people will actually use agents and choosing which actions to enable (purchasing, API workflows, account tasks) and which to block. She also warns against treating JavaScript as a wall: most AI bots don't render, but agents can render when a user pays for it, or simply take a screenshot.

Tory brings a product manager's lens to technical SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO). She breaks down why pagination and infinite scroll still go wrong, the two-tier test for programmatic SEO, and how to build user-generated content systems so your site becomes the Reddit of your niche instead of just posting on it.

⚙️ In This Episode

- What should AI agents be allowed to do on your website?

- Can JavaScript keep AI crawlers out, and should you rely on it?

- Pagination and infinite scroll: engagement KPIs vs. conversion KPIs

- The two-tier programmatic SEO test: real user demand, then a moat

- Building UGC systems with automated indexing rules and human review

- Google's agentic guidance: accessibility tree, layout shift, and screenshots

- Title, canonical, and meta robots tags that move out of the head after rendering

A practical look at how websites are changing as agents become a third audience alongside people and search engines.

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💬 Has your team decided what AI agents should be allowed to do on your site, or is it still undecided? Tell us in the comments.

Connect with Tory Gray

✅ The Gray Dot Company → https://thegray.company

✅ Tory Gray on LinkedIn → https://www.linkedin.com/in/torygray/

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Sponsored by Moving Traffic Media, a Full-Service → https://www.movingtrafficmedia.com

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🛠️ Tools & Resources Mentioned

- AI Difference Engine (Chrome extension) → https://chromewebstore.google.com/detail/eabfgiogeabkaekjkeocambpbgnjmfkk

- Rendering Difference Engine (Chrome extension) → https://chromewebstore.google.com/detail/rendering-difference-engi/dhcimplbimmmpjpiolnmdjdchnknmend

- The Gray Dot Company's user-generated content guide → https://thegray.company/blog/user-generated-content-seo

- Sitebulb Webinar: How to Build an AI Skill for Your SEO Workflow → https://sitebulb.com/resources/guides/webinar-how-to-build-an-ai-skill-for-your-seo-workflow/

- Pagination SEO Best Practices → https://thegray.company/blog/pagination-seo-guide