As the demand for high-end vacation rentals grows, understanding what sets a luxury stay apart is essential for anyone looking to succeed in the short-term rental market. So, this week on Wealth Pathways: The Affluence Science Insights Podcast, host Marie Stella is joined by tourism and hospitality lecturer Dr. Anita Manfreda.

Based at Torrens University Australia, Dr. Anita Manfreda has over 16 years of experience in tourism and hospitality education and management across Italy, Switzerland and Australia. Her research focuses on customer experiences and luxury consumption, especially the intersection of authenticity, luxury, and sustainability. Dr. Anita Manfreda also delves into organizational behavior and psychology, exploring competencies and well-being within the tourism and hospitality workforce.

In this episode, Dr. Anita Manfreda sheds light on the most common mistakes landlords make when renting out their property to short-term renters. Additionally, she reveals some effective ways to turn a short-term rental into a luxury experience without overspending on advertising or design improvements.

Together, Marie and Dr. Anita Manfreda discuss various practices that may prove useful in elevating a short-term guest’s stay. So, whether you’re an investor, property manager, or host, tune in to this episode for actionable insights to create a luxury rental experience that stands out in an oversaturated market.

Follow Dr. Anita Manfreda’s work: https://research.torrens.edu.au/en/persons/anita-manfreda

Connect with Dr. Anita Manfreda via LinkedIn: https://www.linkedin.com/in/anita-manfreda/

Produced by the Affluence Science Labs, a division of LMSL, the Life Management Science Labs.

Explore LMSL at https://lifemanagementsciencelabs.com/ and visit https://affluence.lifemanagementsciencelabs.com/ for additional information about Affluence Science Labs.

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As the influencer marketing industry matures into a multi-billion dollar powerhouse, more brands than ever are investing in creator partnerships. But, is it really essential for every business model? In this episode of Wealth Pathways: The Affluence Science Insights Podcast, host Marie Stella interviews digital marketing lecturer Dr. Kristen Marshall to find out more.

Based at Heriot Watt University, Dr. Kristen Marshall is an assistant professor and digital marketing lecturer, with experience teaching across various marketing subjects, from global strategy and marketing communications to marketing ethics and innovation. Her research interests include how digital platforms and mediums are used by consumers to explore identity and make purchase decisions.

In this episode, Dr. Kristen Marshall sheds light on the explosive growth and transformation of influencer marketing, and reveals the importance of understanding a brand’s audience for marketing success. Additionally, Kristen shares tips on what to consider when determining if influencer marketing is right for your business.

Together, Marie and Dr. Kristen Marshall exchange fascinating influencer marketing case studies, from the infamous Kendall Jenner Pepsi advertisement, to more unconventional examples like Brittney Saunders’s Fayt The Label.

So, whether you’re a business leader, marketer, or entrepreneur, this episode will help you decide if it’s a critical pillar for your brand’s future, and if so, how to go about it — don’t wait, tune in today!

Follow Dr. Kristen Marshall’s work: https://www.hw.ac.uk/ebs/people/faculty/kristen-marshall.htm

Produced by the Affluence Science Labs, a division of LMSL, the Life Management Science Labs.

Explore LMSL at https://lifemanagementsciencelabs.com/ and visit https://affluence.lifemanagementsciencelabs.com/ for additional information about Affluence Science Labs.

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You can also subscribe and listen to our podcasts on your preferred podcasting platforms: Apple Podcasts: https://podcasts.apple.com/us/podcast/wealth-pathways-the-affluence-science-insights-podcast/id1776049410/ Spotify: https://open.spotify.com/show/1sjHkrJioQi1EPqifOtOCB/ Amazon: https://music.amazon.com/podcasts/b42ff29e-5f29-444d-8d81-dbdf2b8ac287/wealth-pathways-the-affluence-science-insights-podcast/ iHeart Radio: https://www.iheart.com/podcast/1323-wealth-pathways-the-afflu-231093343/ Podbean: https://affluencescienceinsights.podbean.com/ PlayerFM: https://player.fm/series/wealth-pathways-the-affluence-science-insights-podcast/ Podchaser: https://www.podchaser.com/podcasts/wealth-pathways-the-affluence-5871405/

Dreaming of leaving the 9-to-5 behind to build something of your own? This week on Wealth Pathways: The Affluence Science Insights Podcast, host Marie Stella consults entrepreneurship lecturer Geremy Farr-Wharton on what it really takes to move from clocking in for someone else, to calling the shots for yourself.

Also serving as director of engagement at the School of Business and Law at Edith Cowan University, Geremy Farr-Wharton has gathered working experiences in various government and private sector positions, such as CSIRO, Queensland Health, and Griffith University. Previously, Geremy Farr-Wharton’s PhD focus was on environmental sustainability, as well as factors that influence behavior, ubiquitous computer, and human-computer interaction.

In this episode, Geremy Farr-Wharton sheds light on the psychological traits and skills that are crucial for successful entrepreneurship, and reveals the most common challenges that employee-turned-entrepreneurs should prepare to face.

Together, Marie and Geremy Farr-Wharton answer questions from curious netizens about the transition from employee to entrepreneurship. So, whether just starting to dream, or are ready to take action, tune in to this episode for practical tips and real-world advice to make your transition to entrepreneurship smart, strategic, and successful!

Follow Geremy Farr-Wharton’s work: https://www.urbaninformatics.net/about/team/geremy/

Connect with Geremy Farr-Wharton via LinkedIn: https://www.linkedin.com/in/geremyfarrwharton/

Produced by the Affluence Science Labs, a division of LMSL, the Life Management Science Labs.

Explore LMSL at https://lifemanagementsciencelabs.com/ and visit https://affluence.lifemanagementsciencelabs.com/ for additional information about Affluence Science Labs.

Follow us on social media to stay updated: YouTube: https://www.youtube.com/@AffluenceScienceLabs Facebook: https://www.facebook.com/affluence.science.labs/ Instagram: https://www.instagram.com/affluence.science.labs/ LinkedIn: http://linkedin.com/showcase/affluence-science-labs Twitter: https://twitter.com/AFScienceLabs TikTok: http://www.tiktok.com/@affluence.science.labs

You can also subscribe and listen to our podcasts on your preferred podcasting platforms: Apple Podcasts: https://podcasts.apple.com/us/podcast/wealth-pathways-the-affluence-science-insights-podcast/id1776049410/ Spotify: https://open.spotify.com/show/1sjHkrJioQi1EPqifOtOCB/ Amazon: https://music.amazon.com/podcasts/b42ff29e-5f29-444d-8d81-dbdf2b8ac287/wealth-pathways-the-affluence-science-insights-podcast/ iHeart Radio: https://www.iheart.com/podcast/1323-wealth-pathways-the-afflu-231093343/ Podbean: https://affluencescienceinsights.podbean.com/ PlayerFM: https://player.fm/series/wealth-pathways-the-affluence-science-insights-podcast/ Podchaser: https://www.podchaser.com/podcasts/wealth-pathways-the-affluence-5871405/