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In this audio version of the Sidney Breakfast Club – After Hours YouTube deep dive, business leaders and AI practitioners come together for a candid, wide-ranging conversation on artificial intelligence adoption, marketing evolution, and the accelerating pace of change facing organizations today.

The panel guests of Steven Harris from AI4Enterprise Corp and Rob Cooper of PlusROI Marketing and PlusROI.com explore real-world experiences with generative AI, image creation, slide decks, and productivity tools—comparing today’s AI moment to earlier digital revolutions in marketing and technology. Topics include the return of print and tactile media, client expectations versus behind-the-scenes complexity, AI hype versus real ROI, and why understanding “how the soup is made” still matters in an automated world.

Looking ahead to 2026, the discussion turns to AI literacy gaps, agent-based systems, organizational change management, and whether businesses can afford not to engage with AI. Drawing parallels to past technology shifts—from spreadsheets to framing nailers—the panel emphasizes that while tools evolve rapidly, people remain at the center of adoption and impact.

This session also highlights the VIATEC AI Meetups as a critical regional learning hub for anyone wanting to better understand AI’s role in business, marketing, and productivity.

A thoughtful, unscripted conversation for business owners, marketers, technologists, and community leaders navigating what comes next.

Originally recorded on December 19, 2025.

Episode list and show notes: True North Compliance Podcast

Sponsored by: EstimateEase.ai.
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Ever wondered how local government impacts your daily life and business? Our latest podcast features John Treleaven, who explains why municipal decisions are so important and what Grumpy Taxpayers is doing to help. Check out the episode and join the conversation about building a better Greater Victoria!

Episode list and show notes: True North Compliance Podcast

Sponsored by: EstimateEase.ai.
Stop Chasing Dead-End Leads. Start Closing More Sales.

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Lacey Sheardown talks about taking a 30-day break from social media and what she learned from it. She shares how social media was affecting her mood, focus, and family life. Lacey also explains how she changed her habits, what improved in her life, and how others can try their own social media detox.

Episode list and show notes: True North Compliance Podcast

Sponsored by: EstimateEase.ai.
Stop Chasing Dead-End Leads. Start Closing More Sales.