Welcome to the Why Between the Lines podcast, where we explore the why behind what people do. Whether it’s a business, a job, or a passion project – we want to hear the story behind the path, and the heart behind the venture.

This is our last episode of the season! And we're delighted to have Vikki Maver – founder and strategic director of Refresh Marketing – on the show.

Vikki tells us how she went from corporate marketing into copywriting, why she sometimes really doesn't like being a boss – and what’s most important to her in building this business.

The Why Between the Lines podcast is produced by Refresh Marketing, Australia’s longest-running copywriting agency. Want us to help you tell YOUR story? Learn more about Refresh Marketing.

Music by FASSounds from Pixabay

Welcome to the Why Between the Lines podcast, where we explore the why behind what people do. Whether it’s a business, a job, or a passion project – we want to hear the story behind the path, and the heart behind the venture.

Earlier this year, we partnered up with Chiquita Searle, the founder of PR agency Chiquita & Co. And since then, she’s been providing us – and our clients – with excellent PR guidance. But that’s not all that she does.

Chiquita is also the founder and designer of Chiquita Eyewear – AND the co-founder of FemmeCon, a community designed to inspire women to step into their full-force feminine power.

In this episode, Chiquita shares about how she built a brand-new agency without any experience. Why she believes women should have more ego. And what to do when we feel like we don’t have all the answers.

Find out more about Chiquita’s businesses:

Chiquita & Co

Chiquita Eyewear

FemmeCon

The Why Between the Lines podcast is produced by Refresh Marketing, Australia’s longest-running copywriting agency. Want us to help you tell YOUR story? Learn more about Refresh Marketing.

Music by FASSounds from Pixabay

Welcome to the Why Between the Lines podcast, where we explore the why behind what people do. Whether it’s a business, a job, or a passion project – we want to hear the story behind the path, and the heart behind the venture.

Almost two years ago, Gary Peer & Associates Co-founder Phillip Kingston engaged Refresh Marketing to create a content strategy and become the agency’s ongoing content marketing partner. Since then, we’ve been working together to write memorable stories, which are published on The Peer Blog – and in their quarterly publication, The Peer Review.

And today, we have Phillip himself on the show. He tells us how and why he began his real estate agency; why he believes we are all, in fact, a salesperson one way or the other; and, the importance of making mistakes.

Visit Gary Peer’s website

Read The Peer Blog

Explore The Peer Review

The Why Between the Lines podcast is produced by Refresh Marketing, Australia’s longest-running copywriting agency. Want us to help you tell YOUR story? Learn more about Refresh Marketing.

Music by FASSounds from Pixabay