Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection.

Special thanks to our guests: Paul Riismandel, Joe Macarack, Sona Cerdiquist, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

AI is transforming podcasting—from how shows are created to how they’re targeted and monetized. But as technology accelerates, what happens to the human element that defines the medium? In this episode of The Trendcast, we explore the balance between automation and authenticity—and why the future of podcasting may depend on both.

Special thanks to our guests: Oskar Serrander, Nick Fletcher, Matt Mohun, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust.

Special thanks to our guests: Tamara Zubatiy, Angel Livas, Stacey Hultgren, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.