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The Seflish Experiment

The Seflish Experiment

De : Colleen
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As a messaging strategist, content creator, eldest daughter, and 1/2 of a child-free marriage, my episodes are like voice memos to a friend: bouncing between business decisions, creative experiments, friendship breakups, and choosing myself over everyone else's expectations and in The Selfish Experiment, you're testing the theory alongside me. Expect honest confessions between marketing insights, touching on topics like integrity-based marketing, self-discovery, creative expression... and whatever the f**k else I'm experimenting with like maybe a new TikTok dish? Each episode we share together is a permission slip to get selfish, proving that when you choose yourself first, everyone actually wins.

selfishlyexpressed.substack.comColleen
Développement personnel Economie Marketing et ventes Réussite personnelle
Épisodes
  • “iT’s jUst a dAnCE cLAss” until…
    Dec 30 2025

    001. Your crippling anxiety doesn’t have you in a chokehold anymore

    2025 brought me to my knees and if that wasn’t enough, it dragged me through the mud. Every bone in my body wanted to give up, to succumb to a hoa hoa timelapse (yes, that scene where Bella stares out the window while the seasons change). But there was ONE thing that kept my head above water: dance. For 3600 seconds, my thoughts belonged to the present. Nothing else mattered.

    002. You start reclaiming that “yeah I can do anything” belief you had as a kid

    At some point, someone told me I “couldn’t.” “You’re too FAt to lOOk graceful.” “You’re too clumsy, you’ll fall.” “You’re too slow, you won’t pick up the choreo.” For a decade (or 2), I believed it. It bled into everything I touched. But through dance, I finally hear the voice that’s been gagged for years. Little Colleen whispering, “you can do it, I believe in you.”

    003. You start thinking you’re sexy even when you haven’t hit your “best” weight

    For as long as I can remember eating (I KNOWWW), my body grossed me out. Even when I was my thinnest. My body never felt like it belonged to me. I felt like an Airbnb guest desperate to leave but couldn’t. But for the first time this year, I looked at the mirror and thought “heyyyy, I look sexy.” Even though I’m farrrrr from my weight goal.

    So the next time your friend gushes about her dance class, LET HER.

    You don’t know what it saved her from.



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  • Why Your Proven Messaging No longer “Works” (And What to Do About It)
    May 29 2025

    If you're an established coach, healer, or transformational leader wondering why your proven messaging suddenly feels... off, this episode is for you.

    In this episode, I explore why buyer behavior has shifted and why the messaging that got you here isn't the messaging that will take you where you're going next. We dive into the critical difference between explaining what you do versus why it matters, and why your messaging hasn't caught up with your evolution.

    I share why I chose "Messaging State of Mind" over "Decoded"—because authentic messaging isn't a puzzle to solve once, it's a state to maintain. You'll discover why "sell them what they want, not what they need" is actually sabotaging your hottest leads, and how today's discerning buyers want to be seen for who they're becoming, not just validated for where they are.

    This isn't about throwing away what you've built—it's about recognizing which pieces of your messaging foundation need to evolve for where you're going next. Because you can't keep trying to go viral off a version of you that worked five years ago.

    Your evolution deserves a voice, and it's time to recalibrate your messaging to match the depth of who you've become.



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    18 min
  • Why Your Content Isn't the Problem, Your Messaging Is
    May 5 2025

    Feel like you're creating great content but still not connecting with your soulmate clients? In this episode, we dive into the critical difference between content and messaging.

    Discover why even the most well-written content falls flat when built on conditioned messaging frameworks that have us all reciting the same "nursery rhymes" of marketing.

    I share my personal journey from selling "copy that converts" to embracing embodied messaging—the authentic undercurrent that makes your work uniquely powerful. I'll show you how to follow the breadcrumbs of your own lived approach to uncover what's truly yours.

    Because your content isn't the problem—it never was. When your messaging comes from within rather than from what everyone else is doing, you naturally attract soulmate clients who get you, value your work, and are ready for the real transformation you offer.



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    21 min
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