The Rise and Fall of Montgomery Ward
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The Rise and Fall of Montgomery Ward
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From a single-sheet catalog in 1872 to one of America’s retail giants, Montgomery Ward pioneered mail-order shopping and went head-to-head with Sears for a century. This podcast traces the company’s spectacular rise, its innovative catalogs and stores, and the missteps, competition, and changing times that led to its dramatic fall.
Sponsor: CampfireShoppe.com
Connect with me: https://linktr.ee/strangehistorycafe
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