Today's episode​ is a summary of our top advice on becoming a non-tech founder in this developer-dominated world.

We also cover an update on Laura's WordCamp EU experience and share some news about the future of this podcast.

We cover:

• Laura's first WordCamp EU experience and overcoming fears about public speaking
• Why Laura thinks non-tech founders should go audience first when launching a product
• Nathan's tips on the importance of finding product-market fit and testing EARLY
• Our views on bringing on a technical co-founder vs. going it alone
• The question of building a product based on an existing company (e.g. an extension) and whether it's worth it
• Some news about the future of this podcast

This episode is sponsored by Nusii, online proposal software.

This episode is an off-the-cuff one where we decided to do an update on both Nathan and Laura's current state of affairs. We ended up talking about a couple of really interesting topics ranging from managing your time to making your first full-time hire.

We cover:

• How Nathan's doing after his move into a new apartment
• The challenges that come with managing your time when you're in different seasons of life (spoiler: every season has its own issues!)
• What time-boxing is and how Nathan is going to experiment with it to see if he can balance client work with growing his business
• Laura's big update: how she hired her first full-time employee (!)
• Musings about why in-person everything seems to work better – even for introverts

I (Laura) mentioned a couple of episodes of the Diary of a CEO podcast. If anyone wants to give them a listen, here they are:

• No.1 Habit & Procrastination Expert: We've Got ADHD Wrong! Break Any Habit And Never Be Distracted
• 10 Life-changing Lessons From The Longest Study Ever On Human Happiness

In this episode we delve into finding product market fit as a solo, non-tech founder – preferably as early and with as little up-front investment as possible.

We cover:

• What exactly product market fit is – and how we define it
• The three stages to determining product market fit (market research, creating an MVP, and looking for signs of traction)
• How we think about product market fit for Client Portal and Feature Flux
• Subtle signs that might indicate that you don't have product market fit (even if everyone is saying that you do)
• Key considerations that every solo founder should keep in mind when determining product market fit
• The least risky (but not necessarily fastest) way to build a SaaS with product market fit