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Car Guy Simple is powered by the Automotive Advertising Agency “PMD”, and in this episode we welcome former Automotive Executive Manager, Wayne Hall.

Joe and Wayne have been friends for a long time, and within that time the automotive industry has changed. In this episode, the two discuss the New vs. Old in the dealership and what’s changed, how branding a dealership works, how to make your dealership standout, building a team that can succeed and some advice for new owners and general managers.

Any general manager or dealer trying to spice things up with their marketing, this is the episode for you!

Keep listening and remember to like and subscribe. At the Car Guy Simple Podcast, we’re committed to helping the Auto Industry as a whole, because when we all do better the industry does better! Car Guy Simple is Powered by PMD! A Full-Service Ad-Agency dedicated solely to automotive advertising.

EPISODE CREDITS:

Produced by PMD

Artwork designed by PMD

Additional music licensed through iStock

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Send us Fan Mail

Car Guy Simple is powered by the Automotive Advertising Agency “PMD”, and in this episode we welcome PMD’s Art Director Gianna Azzinnari to talk about Branding and Creative in the Dealer Space. And in the 2nd half of our episode Joe answers the questions our viewers have sent in, so please keep sending them in.t

A lot of people think that Dealership branding hasn’t really changed in decades, but the truth couldn’t be more different. Gianna talks with Joe about how style and branding has shifted to allow dealers to focus more on them and why to buy from a specific rooftop, how to cut through the clutter of endless auto ads, and most importantly what dealer’s need to STOP doing!

In the 2nd half of our episode we open the Mail Bag and Joe answers your questions! Don’t let High MSRP and a lack of manufacturer incentives stop your sales, determine THE RIGHT WAY how to identify what zip code markets are most effective for your dealership’s future sales, and drive traffic into your service department all week long!

Keep listening and remember to like and subscribe. At the Car Guy Simple Podcast we’re committed to helping the Auto Industry as a whole, because when we all do better the industry does better! Car Guy Simple is Powered by PMD! A Full-Service Ad-Agency dedicated solely to automotive advertising.

EPISODE CREDITS:

Produced by PMD

Artwork designed by PMD

Additional music licensed through iStock

Be sure to follow our social media!

Send us Fan Mail

Your Host Joe of Car Guy Simple sits with Dave Gallego; Automotive Executive and Area Manager at NBC Universal and Telemundo, to discuss reaching the Hispanic Market at your dealership.

Out with the old and in with the new! Dave and Joe discuss the old outdated tropes for reaching an ever-growing market in America, and give you the real insight to reach an important Demographic!

Treat your customers right and your sales will reward you, this is an episode your dealership cannot afford to miss out on. Learn the right ways to reach the Hispanic Market and why its such an important market. Changing Dealer perceptions on what works and what does not work

Keep listening and remember to like and subscribe. At the Car Guy Simple Podcast we’re committed to helping the Auto Industry as a whole, because when we all do better the industry does better! Car Guy Simple is Powered by PMD! A Full-Service Ad-Agency dedicated solely to automotive advertising.

EPISODE CREDITS:

Produced by PMD

Artwork designed by PMD

Additional music licensed through iStock

Be sure to follow our social media!