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The CMO Reset

The CMO Reset

By: Norman Guadagno Jeff Hadfield
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What happens when a veteran B2B CMO needs to step back and do a reset? What does it mean for modern marketing and how executives manage their careers?

Whether you're a CMO or not, you've probably entertained similar challenges. How do you balance your life, your career, and your health?

Join Norman and Jeff, along with occasional guests, to find out more.

Norman Guadagno, Jeff Hadfield Economics Marketing & Sales
Episodes
  • The CMO Reset: A CMO Transition

    The CMO Reset: A CMO Transition
    15 Feb 2026

    Norman's story about shifting from full-time CMO to fractional (and much more), and a few lessons learned. Jeff adds his insights (as always). When the landscape changes, how do we change with it ... or should we?
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    17 min
  • The CMO Reset: Some Qs and As

    The CMO Reset: Some Qs and As
    15 Feb 2026

    Enjoy our answers to listener questions.

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    23 min
  • The CMO Reset: Episode 8: Above Average

    The CMO Reset: Episode 8: Above Average
    3 Nov 2025

    Remember, at least half of us are above average.
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    26 min
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