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Signal Stitch

Signal Stitch

By: Signal Stitch
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Master the business of fashion with Signal Stitch. We connect creative innovation with the realities of retail, supporting designers, label founders, retailers, and industry pros. We dive into honest conversations exploring the journeys of UK fashion designers, brands, and retailers. From sustainable production to scaling retail operations, we deliver insights you need to navigate today’s fashion landscape. Join the host and expert guests as they share practical knowledge and real-world experiences to help you build a lasting fashion business. Follow & visit signalstitch.co.uk to stay updatedSignal Stitch Economics Leadership Management & Leadership
Episodes
  • Sustainable Fashion, Punk Accessories & Historical Clothing – Birmingham Independent Makers
    17 Sep 2026

    In this episode, Gareth heads across Birmingham to meet three independent makers exploring very different sides of sustainable and alternative fashion, from community-led repair and clothes swaps, to punk leather accessories and historically inspired corsetry.


    Part 1:

    We visit The Old Printworks in Balsall Heath before heading to Digbeth’s Alternative Artisans event to discover how traditional skills, subculture and independent making continue to shape alternative fashion.

    Gareth visits Kirstie Trew at Birmingham’s Grade II listed Old Printworks to explore how small changes in the way we buy, repair and use clothing can make fashion more sustainable.

    Small Changes, Big Impact: Why sustainable fashion doesn’t have to mean completely changing your lifestyle — and how repairing, reusing and simply buying less can make a difference.

    Making and Mending: Why traditional sewing and repair skills still matter, and how reconnecting with fabrics and garment construction can help us value clothing differently.

    Building a Circular Community: Inside The Old Printworks’ community sewing room, sustainable fashion socials, clothes swaps and involvement with Sustainable Fashion Week.


    Part 2:

    At the Alternative Artisans event in Digbeth, Gareth meets Shay from Absolutely Leathered, whose work draws heavily on the style of late-1970s and early-1980s punk.

    Keeping Old-School Punk Alive: Exploring the influence of classic punk, goth and deathrock aesthetics on contemporary accessories.

    Bootstraps, Bondage Belts and Hardware: Shay talks through signature pieces including studded cuffs, chokers, belts and bootstraps designed to transform otherwise simple clothing and footwear.

    Selling Beyond Traditional Markets: Why underground club nights, gigs and alternative events can sometimes provide a better home for independent subculture brands than conventional craft markets.


    Part 3:

    Finally, Gareth meets Ricky from RC Battle Designs, whose work combines historical pattern-cutting techniques with contemporary alternative fashion.

    Traditional Pattern Cutting: How techniques used hundreds of years ago can still provide the foundation for modern garments.

    From Underwear to Outerwear: Reworking historical stays, chemises and other pieces originally worn as undergarments into clothing designed to be seen today.

    History Meets Alternative Fashion: Taking inspiration from museum archives, historical garments and medieval woodcuts while adapting old designs for modern comfort, movement and style.

    Timestamps:

    00:00 Intro
    01:17 Kirstie Trew – The Old Printworks
    10:27 Shay – Absolutely Leathered
    13:43 Ricky – RC Battle Designs
    17:36 Outro


    Guest Links:

    Kirstie Trew IG @kirstietrew, The Old Printworks IG: oldprintworks.org, Sustainable Fashion Brum IG: @sustainablefashionbrum, Daily Thread Brum IG: @dailythreadbrum

    Absolutely Leathered IG: @absolutelyleathered666

    RC Battle Designs IG: @r.c.battle w: rcbattledesigns.com

    Signal Stitch: signalstitch.co.uk

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    18 min
  • Offline Subcultures and Alternative Art – The Goths Playground and Ricochet Entomology
    22 Jun 2026

    In this episode, host Gareth goes on the ground in Digbeth, Birmingham, to meet the innovators who are completely rewriting the rules of physical retail and alternative artistry. We explore what happens when you step away from the digital noise to focus on real-world community, connection, and independent grit.


    Part 1: The Offline Retail Revolution with The Goths Playground

    First up, Gareth sits down with Curtis and Jordan, the driving forces behind Goths Playground in the Zellig Building, Digbeth.

    • Filling the Void: How they evolved from a roaming popup market into a permanent home for over 40 independent alternative traders following the demise of Birmingham's historic Oasis Market.

    • The Power of Offline: Why they are fiercely committed to staying off eCommerce to protect the magic, mystery, and physical experience of brick and mortar shopping.

    • Nurturing Independents: The retail and visual merchandising advice they offer small alternative brands to help them scale without dropping their price points.

    Part 2: Weird and Wonderful Natural Art with Ricochet Entomology

    We shift gears to the delicate world of ethical insect preservation with Sam, the creator behind Ricochet Entomology.

    • Beauty After Death: Inside the world of ethically sourced, beautifully framed butterflies, beetles, and arachnids from around the globe.

    • From Buyer to Creator: How visiting alternative markets and taking workshops inspired Sam to embrace the dark aesthetic and start her own creative business.

    • Evolving the Craft: Facing down a fear of spiders and expanding a niche brand from box frames to high-end glass domes.

    Timestamps:

    00:00 Intro

    01:16 Curtis and Jordan from The Goths Playground

    16:33 Sam from Ricochet Entomology

    20:14 Outro


    Guests Links:

    • Goths Playground IG: @thegothsplayground
    • Ricochet Entomology IG: @ricochetentomology w: ricochetentomology.sumupstore.com
    • Signal Stitch: signalstitch.co.uk


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    21 min
  • Warehouse Takeover and Engineering Streetwear - Kiilu and Rags by Jak
    7 Jun 2026

    In this episode, host Gareth goes on the ground in Digbeth, Birmingham, to meet the innovators who are completely dismantling the traditional clothing model.

    From high energy warehouse takeovers to avant-garde streetwear rooted in military engineering, we explore what happens when you move away from mass production to look at fashion through the lens of community, grit, and live experience.

    Part 1: Warehouse Takeover & Experiential Fashion with Kiilu & Dode

    First up, Gareth sits down with Birmingham-based creator Kiilu to unpack his recent full-scale warehouse takeover alongside clothing brand Dode.

    • Experiential: Learn how live screen printing, spray paint, and immersive storytelling turn everyday consumers into active co-creators.
    • Flip the model: Moving away from mass production behind closed doors and leaning into high-energy creative workshops.
    • Build Demand: The business mechanics of driving massive brand hype entirely through social media without a traditional retail storefront.

    Part 2: High Performance Avant-Garde Design with Rags by Jak

    In part two, we shift gears to high-touch, heavyweight streetwear with Jak and Lulu, the powerhouse duo behind Rags by Jak.

    • From Ejection Seats to Streetwear: How Jak’s unconventional background engineering military ejection seats for the MoD and manufacturing protective motorcycle leathers shapes their design philosophy.
    • 500 GSM: The reality of working with ultra-heavyweight, high-performance fabrics.
    • Break the Bottleneck: How the brand transitioned from the operational constraints of strict made-to-order production to integrating small-batch factories without losing their creative grit.

    Timestamps:

    • 00:00 - Intro
    • 01:10 - Interview with Kiilu
    • 12:53 - Interview with Jak and Lulu
    • 21:07 - Outro

    Guests Links:

    • Kiilu IG: @Kii__lu TikTok: @by.kiilu
    • Dode IG: @dodealreadywon
    • Rags By Jak IG: @ragsbyjak w: ragsbyjak.com


    Signal Stitch: signalstitch.co.uk


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    22 min
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