#awinewith Catherine Ashton, Founder of Critical Info

In this episode we talked about...

• A spinal injury forced Catherine to rethink her career and ultimately led her to create something deeply meaningful.
• After the sudden loss of a friend, she realised how unprepared most people are for death.
• Catherine transformed personal grief into a mission-led business designed to help others through difficult times.
• She believes talking about death shouldn’t be taboo, and that planning ahead is an act of love.
• Her business is designed to support both her clients and her own health and lifestyle needs.
• You don’t need a “perfect” business plan to get started.

Get more SPARK in your business…

SPARK Instagram Community | ⁠https://www.instagram.com/sparkbusiness.global/ ⁠

FREE Mini Sales Course | ⁠https://sparkbusiness.global/free-mini-course ⁠

FREE WORKSHOP Start a podcast to grow your business | ⁠https://sparkbusiness.global/start-a-podcast-to-grow-your-business ⁠

$15k Quarterly Cash Grants for Women in Business | ⁠https://sparkbusiness.global/spark-women-in-business-grants ⁠

Join The SPARK CEO Hub | ⁠https://sparkbusiness.global/spark-ceo-hub ⁠

Thank you to IP Australia for supporting the SPARK podcast and women in business.

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#awinewith Michelle Hunt, Founder of Blue Wren Therapy

https://bluewrentherapy.com.au/

In this episode with we talked about...

• How Michelle turned her passion for therapy into a successful private practice.
• The windy path that took her from event management to Surf Life Saving to therapy.
• Launching her first product, Unstuck, a powerful card deck designed to help people navigate life’s challenges.
• The business lessons she’s learned about visibility, boundaries, and serving clients in a sustainable way.
• Why following your childhood goals might be the key to adult fulfillment.

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.

#awinewith Tessa Eklom, Founder of DTE Consultants

https://www.dteconsultants.com.au/

In this episode with Tessa we talked about...

• The surprising business opportunity that sparked from a simple need: no one offering drug & alcohol testing locally.
• How Tessa turned her background in logistics and compliance into a full-fledged consultancy.
• Why safety isn't just a workplace issue — it’s about making sure everyone gets home safely.
• Navigating the unique challenges of working with male-dominated, heavy-industry clients.
• The value of being pragmatic and integrated when offering services across HR, safety, and compliance.

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.