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SEO Last Week

SEO Last Week

By: Shawn Swaim
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Have a lot on your plate but also want to keep up to date with SEO? SEO Last Week helps busy marketing professionals stay up to date with the important highlights from the ever changing world of SEO.© 2022 Economics Marketing & Sales Politics & Government
Episodes
  • SEO Last Week: Let's EEAT!
    20 Jan 2023

    In a strange turn of events, Google was crystal clear about what they want from SEO's.

    In this episode I break down what to do on your website so you can create a blueprint for SEO in 2023.

    For more information, visit shawntheseogeek.com


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    12 min
  • Special Edition: How is AI going to impact SEO? Hint... It's not content.
    11 Jan 2023

    The internet is abuzz about AI/Chat GPT/etc. and the impact it's going to have on the SEO world.

    Many are saying that now websites will be able to upload all the content they want easily and win the SEO game.

    But I don't believe this will be the win.

    I think the win will come later when people become used to how to use AI and expect the results to be as good as Google's results but as fast as Chat GPT can deliver them.

    In this video, I dive into a quick history lesson to explore why creating more AI generated content will actually HURT your SEO efforts in the long run and how to be prepared for the future of SEO.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    20 min
  • SEO Last Week: November 21, 2022 - Convenient Algorithm Update Timing
    21 Nov 2022

    An algorithm update right before the holiday shopping season? Get right out of town!

    The truth is... Google does this every year.

    But! Things are also getting really cool in Google land and Shawn the SEO Geek dives in head first to cover it all.

    Here's what you can expect...

    1. A recap of the algorithm update
    2. Google's expanding of the Knowledge Graph
    3. Roll out of the Multisearch function


    Check it out and let us know if you have any questions!


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    11 min
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