Cover of Real Estate Agent Playbook

Real Estate Agent Playbook

Real Estate Agent Playbook

By: Justin Core
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Real Estate Playbook with Justin Core is the tactical podcast for real estate agents who want to build a successful and sustainable real estate business.

Hosted by Justin Core — real estate team leader, mortgage broker, and industry coach — this show breaks down the real strategies agents use to win in today’s housing market.

Each episode delivers step-by-step real estate training, actionable business strategies, and real-world deal experience to help agents grow their production and confidence.

Inside the show you'll learn:

• How to become a successful real estate agent

• Real estate lead generation strategies

• Buyer consultation and listing presentation techniques

• Offer writing and negotiation tactics

• Real estate marketing and prospecting systems

• Housing market insights and industry trends

Whether you’re new to real estate, studying for your license, or an experienced Realtor looking to grow your production, this podcast gives you the playbook to succeed.


Every episode combines coaching, market insights, and real deal stories from the field so you can turn knowledge into closings.

If you want to generate more leads, win more clients, and build a profitable real estate career, this podcast will help you get there.

Subscribe to Real Estate Playbook with Justin Core and start turning your real estate goals into real deals.

2026 Justin Core
Career Success Economics
Episodes
  • Strategies for Selling & Buying
    31 Oct 2026

    Navigating the Real Estate Market: Selling and Buying Strategies

    In this video, we dive into the challenges buyers face when selling their current homes while trying to purchase a new one. With many homeowners hesitant to give up their low interest rates, we discuss effective strategies to help them transition smoothly in today's market.

    Key takeaways:

    • Understand the current market dynamics affecting buyers and sellers.
    • Explore options for buying without selling first.
    • Learn about the benefits of negotiating leasebacks and flexible closing dates.
    • Discover how to leverage seller credits for interest rate buy-downs.

    Timestamps:
    00:00 Introduction
    00:30 Current market challenges for buyers
    02:00 Selling vs. buying strategies
    04:00 The importance of negotiation
    06:00 Leasebacks and flexible closing
    08:00 Interest rate buy-down strategies

    What's your biggest challenge with buying or selling a home? Drop it in the comments!

    Subscribe for more insights on real estate strategies and tips!

    #RealEstate #HomeBuying #SellingStrategies

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    58 min
  • Being Dangerous In This Market
    29 Oct 2026

    The conversation focuses on the current real estate market dynamics, particularly in Orlando, highlighting the contrasting experiences of buyers and sellers in a fluctuating market. Justin Core emphasizes the importance of understanding market conditions, leveraging negotiation opportunities, and preparing buyers for potential purchases amidst varying inventory levels. The conversation delves into the intricacies of negotiating in the real estate market, focusing on understanding buyer and seller motivations, and the various strategies available for negotiating price, closing costs, and interest rates. It emphasizes the importance of being prepared and having a clear strategy when entering the housing market, especially in a fluctuating interest rate environment.

    Takeaways

    • Understanding market dynamics
    • Leveraging negotiation opportunities Understanding buyer motivations
    • Importance of negotiation strategies

    Chapters

    • 00:00 Navigating the Current Market Landscape
    • 07:41 The Tale of Two Markets
    • 14:54 Understanding Buyer Dynamics
    • 21:40 The Importance of Location
    • 27:00 Negotiation Strategies for Buyers
    • 31:31 Navigating Buyer and Seller Motivations
    • 35:21 Negotiation Tactics for Buyers
    • 40:11 Understanding Interest Rates and Buy Downs
    • 51:27 Preparing to Buy: Strategies for Success
    • 58:36 Taking Action: Next Steps for Buyers
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    59 min
  • New Agent Conversations
    23 Sep 2026

    The conversation revolves around the experiences and insights of our newest real estate agent, focusing on their journey, challenges, and strategies for success. It emphasizes the importance of learning, consistency, and perseverance in the real estate industry.

    Takeaways

    • Consistency is key
    • Learning and perseverance are crucial for success

    Chapters

    • 00:00 The Journey of Real Estate Professionals
    • 01:14 Learning and Adapting in Real Estate
    • 02:13 Building Relationships and Communication
    • 03:12 The Importance of Momentum and Persistence
    • 04:08 Consistency and Learning in Real Estate
    • 05:06 Perseverance and Adaptation
    • 06:01 Setting Goals and Overcoming Challenges
    • 07:21 The Path to Success in Real Estate
    • 08:19 Maintaining Momentum and Consistency
    • 09:49 The Journey of Real Estate Professionals
    • 10:09 Consistency and Perseverance in Real Estate
    • 11:38 The Importance of Learning and Adaptation
    • 13:02 Persistence and Consistency in Real Estate
    • 14:10 Learning and Perseverance in Real Estate
    • 15:54 Consistency and Adaptation in Real Estate
    • 16:35 The Journey of Real Estate Professionals
    • 17:05 Consistency and Learning in Real Estate
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    23 min
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