You probably know that you need to market your VA business, and you might even know that people need to know what you do before they can hire you, but actually talking about yourself and your services can feel uncomfortable.

Why is this? What is it that makes us back away from self-promotion?

Maybe you worry about sounding like you're bragging. Maybe you don't want to constantly be telling people to hire you. Or maybe you have posted about your services a few times, didn't get any response, and started wondering whether anyone is actually paying attention.

And then there is that phrase I hear all the time: "I don't want to be salesy."

I completely understand that. Most people don't start a virtual assistant business because they want to become a salesperson. You started because you have skills you want to use, you want more flexibility, you want to work from home, or you want to build a business that fits better into your life. Learning how to sell yourself probably wasn't the thing you were most excited about.

But you need to tell people about your business if you are ever going to get clients.

So I want to look at self-promotion a little differently today because the answer is not becoming better at selling yourself. It's about becoming more comfortable being visible.

You don't need to become someone who is constantly selling. You just need to be someone who tells those stories. Because I guarantee you there is someone out there who needs exactly what you offer. They just haven't heard your story yet.

If you want some help pulling your messaging and your stories together, I can help. It's the only reason I'm here at all, to help you become a ridiculously good virtual assistant.

Go to YourVAMentor.com/links to connect with me and let's have a chat about how I can help. No strings attached, No selling. Just a conversation.

That's all I've got for you this week, I'll see you next time!