Making Your Message Unignorable with Gina Hollands
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Making Your Message Unignorable with Gina Hollands
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Communications expert Gina Hollins of Hollands Associates shares how comms leaders can make their message “unignorable” in earned media. She explains why PR success requires resilience to rejection and being ignored, a mindset shift from pleading for coverage to delivering value to journalists, and why follow-ups often secure wins.
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