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Live Like a Leader with John Bates

Live Like a Leader with John Bates

De : John Bates - Executive Speaking Success
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Live Like a Leader Show — Where Great Leaders Master Great Communication L = f (c): Leadership is a function of Communication. Great leadership is a function of great communication. Join leadership communication expert, TEDx speaker, author, and executive coach John Bates, founder of Executive Speaking Success, as he explores the communication, leadership, and life secrets of the world’s top leaders. From NASA astronauts and bestselling authors to Navy SEALs, global executives, entrepreneurs, and Keynote/TED/TEDx speakers — discover the lessons, stories, and strategies that empower them to lead with authenticity and impact. If you want to level up your leadership development, build an authentic executive presence, and master the art of public speaking, this podcast is your ultimate resource. Each episode offers immediately actionable insights to help you become a more inspiring leader, a more compelling speaker, and a more confident communicator. Whether you’re an aspiring leader, a seasoned executive, or a professional ready to amplify your influence, you’ll love the inspiring, heart-centered conversations on LiveLikeaLeader.show.John Bates Direction Développement personnel Economie Management Management et direction Réussite personnelle
Épisodes
  • AI, White Space Strategy, and the Future of Business Growth with Ryan Edwards
    Jul 15 2026
    Some conversations arrive exactly when they’re needed. This is one of them. In this episode, I sit down with Ryan Edwards, my friend and the co-founder of Camino5, for a conversation that’s been years in the making. Ryan and I first met at one of my live events in Los Angeles, and ever since, he’s been one of those people who quietly shifts how I see the business landscape. He has a rare vantage point: deep experience working with startups, global brands, and billion-dollar companies, and the pattern recognition that comes with it. Ryan’s work centers on white space strategy... finding the overlooked opportunities where real growth lives, and there couldn’t be a more relevant moment for this conversation. The pace of change has accelerated dramatically, especially with the rise of AI, and many leaders are trying to move faster without losing control. This episode exists because the rules of business strategy have changed faster in the last year than they did in the previous decade. And most leaders haven’t recalibrated yet. What we explore here isn’t fear-based. It’s grounded, optimistic, and practical. Three Operating Principles from This Conversation 1. White space is now dynamic, not static White space used to be analyzed every 18 months. Today, Ryan is seeing strategy cycles compress to quarterly—or even monthly—reviews. Not because leaders love churn, but because technology and culture are moving too fast for set-and-forget thinking. White space isn’t always a massive blue ocean. More often, it’s a small, highly specific intersection of your value proposition, your customer’s real needs, and what you can actually execute well, right now. 2. AI works best when it supports judgment — not when it replaces it Ryan offers one of the clearest, most useful frames I’ve heard for AI and small business: Don’t ask AI for big, sweeping answers. Ask it a series of small questions you can common-sense check, and let those answers ladder up. This takes longer. It requires thinking. And it keeps humans in the loop. That matters because for a small business, one AI mistake isn’t annoying; it’s expensive. One missed email, one misrouted opportunity, one wrong automation can cost real money. Interestingly, Ryan is also seeing large corporations pull back from “AI everywhere” toward controlled automation and fixed workflows. The lesson? We’re not at the point where we can responsibly turn everything over, and pretending we are is risky. 3. Community is now a strategic advantage Ryan makes a compelling case that small business owners should be in their local business community at least once every two weeks, not to network performatively, but to gut-check reality, compare notes, and stay human. Some of the most valuable insights right now are coming from people with just a few years of experience, because they’re in it, learning fast, and willing to share what’s actually working. You never stop learning. And you don’t need decades of experience to contribute. You just need a clear point of view and an open mind. The Bigger Picture Despite uncertainty, Ryan is seeing more optimism in business than he has in years. Not blind optimism, earned optimism. As he puts it, we have more control than we realized last year. But control only matters if we use it. This is a conversation about: Staying human in an increasingly automated worldUsing powerful tools wisely instead of stupidlyShowing up—locally, imperfectly, consistently—for the world we want to create We’re the ones we’ve been waiting for. Connect with Ryan Edwards Camino Five: camino5.comRyan Edwards on LinkedIn: linkedin.com/in/ryanedwards Connect with John Bates johnbates.comexecutivespeakingsuccess.comlivelikealeader.show This episode makes no difference without you. If you enjoyed the show, please leave a five-star rating and share it with someone who’s navigating leadership, strategy, or AI right now. That’s how we learn from — and support — each other on the journey. Thank you! ----- Ryan Edwards is the co-founder of Camino5, a strategy consultancy built on a simple belief: insights create strategy and strategy creates growth. With more than 15 years of experience across digital, brand, and customer experience, Ryan’s career began in web design and programming before evolving into creative and CX leadership roles. Over the last decade, his work has focused on understanding how people actually engage with brands across platforms, moments, and decisions, turning that understanding into strategies that move businesses forward. At Camino5, Ryan leads work through Paired Perspective™, the firm’s approach to connecting customer behavior across a fragmented landscape. The goal isn’t channel optimization in isolation, but strategic clarity that enables speed, alignment, and action. Ryan has partnered with global brands including Disney, P&G, NBCUniversal, ...
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    41 min
  • Leadership in the Age of AI with Pete Sacco
    May 27 2026
    Today I sit down with Pete Sacco—entrepreneur, technologist, “modern-day mystic,” and a 30-year veteran of designing, building, and operating serious data centers. Pete is also the founder of Gray Wolf Data Centers, and he has a front-row seat to what AI is about to demand from our infrastructure—and from us as leaders. What I loved about this conversation is the range: we go from the brutally practical realities of leadership (cash flow, culture, motivating people) to the big human questions AI forces into the open: Who are we when our “work” no longer defines our value? And how do we stay grounded, connected, and useful in the middle of a technological hockey stick? In this episode, we covered: 1) Pete’s 4-part framework for modern leadership Pete lays out what he sees as “endemic” to great leadership today: Master cash flow (because nothing survives without it)Know whether you’re a visionary or an integrator (and don’t pretend you’re both)Be the master motivator (the era of fear-based leadership is over)Own the culture (and use story as one of your most powerful tools to shape it) 2) Storytelling as culture-engineering We dig into why stories are more than “nice to have.” Stories become the myths that create the mythology of a company—how values become behavior at scale. And if you want to influence culture, yesterday was easier than today. 3) The next AI infrastructure shift: from training to inferencing Pete breaks down the difference between: Training LLMs (building the model)Inferencing (asking the model questions in real time—what most people experience as “prompting”) Then he takes it further: the next wave isn’t human inferencing—it’s machine inferencing. Robots, cars, devices, sensors… constantly asking “what do I do next?” at massive scale. 4) Why “edge” data centers are coming back Pete predicts we’ll move away from only massive, centralized “mega” campuses toward distributed, high-performance data centers near the edge—“in every town,” similar to telecom “points of presence” in the 1990s. That’s the strategic thesis behind Gray Wolf Data Centers. 5) The modern mystic: mind, body, and the inner game Pete shares a candid chapter of his own life—anxiety, therapy, CBT, and a pivotal lesson: don’t make the events you can’t control your “problems.” He connects this to resilience through sleep, health practices, and the belief that we can reshape the mind through neuroplasticity—and even how he sees us as “quantum beings,” responsible for how we observe and choose our reality. 6) A hopeful thesis: “good AI” vs “bad AI” + post-scarcity We touch the fear many people carry (yes, I mention growing up in the Terminator era), but Pete offers a provocative counter: the way we beat bad AI is with good AI—models designed around human flourishing and shared broadly as a public service. He believes we’re headed through disruption toward post-scarcity, and that our descendants will wonder why we didn’t support each other sooner. 7) The closing leadership message: “we are all one” Pete’s final note is the one that matters most to me: we’re all connected—and we’re here for each other. In my book, that’s not just a spiritual idea; it’s a leadership standard. ----- Resources Mentioned: Pete’s company: Gray Wolf Data Centers Pete’s book: Living in Bliss: Achieve a Balanced Existence of Body, Mind and Spirit Pete’s site: PeteSacco.com (signed copies + meditation materials) Dr. David Burns: The Feel Good Handbook Dan Sullivan: Who Not How (and other referenced works) Peter Diamandis: longevity reference ----- If you want to apply this immediately: Ask yourself: Am I the visionary or the integrator here? (And who do I need as my counterbalance?)Choose one cultural value you care about—and tell a story that proves it.If AI is making you anxious, zoom out: are you preparing for the training era, or the inferencing era? ----- https://petesacco.com Pete Sacco is a visionary entrepreneur, technologist, and modern-day mystic who blends conscious leadership with breakthrough innovation. As the founder of multiple ventures—including PTS Data Center Solutions, INTUVA, GRID7, InstaGuardIP, and Gray Wolf Data Centers—Pete has led transformative initiatives across AI, energy, blockchain, and digital infrastructure. His journey from electrical engineer to spiritual author and advisor reflects a rare fusion of high performance and inner awakening. Pete is the author of Living in Bliss: Achieve a Balanced Existence of Body, Mind, and Spirit, a guide for high achievers seeking fulfillment beyond success. A finalist for Ernst & Young’s Entrepreneur of the Year, Pete holds a B.S. in Electrical Engineering from Fairleigh Dickinson University, and serves on the advisory board of its School of Computer Sciences and Engineering. Based in New Jersey, he helps ...
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    51 min
  • Executive Branding in the Age of AI: How to Build Trust (Without Selling Your Soul) with Jess Jensen
    Jan 29 2026
    Today I sit down with Jess Jensen, founder and CEO of Copilot Communications, where she helps executives build trust, credibility, and warmth online so they can open doors to clients, partners, and opportunity. Jess has lived through the “birth, boom, and backlash” of social — from launching the first Adidas Facebook page in the early days of brand pages, to building global governance at Microsoft when every country team was spinning up pages with no consistency, to leading executive digital comms at Qualcomm after realizing that people connect with people, not brands. We also go to the deeper place: the moment Jess found herself explaining her work to someone outside tech — and felt that pause, that sadness, that “do I need to apologize?” — because social media had become increasingly divisive and weaponized. From there, we turn toward what’s working now — especially LinkedIn as a platform for professional trust-building and thought leadership. Key Takeaways from this Episode Your digital presence is portable. You may not stay at one company for 30 years, but your platform goes with you — and it compounds over time.Social is a “rented” platform (this is a brilliant point!). Think owned, earned, paid — and rented. Algorithms change, and you don’t control the land you’re building on.Brands are losing lift; leaders are gaining it. At Qualcomm, Jess saw corporate campaigns decline while executive voices gained traction — because people want a human point of view.LinkedIn is no longer just a resume. Jess shares why it’s become a writing platform and an editorial home for experts — not just job seekers.Pick 3–4 narrative themes and repeat them. The strongest executive brands aren’t random — they’re built on an editorial strategy that consistently returns to a few clear territories.Your voice matters (especially now). Many leaders think they have “nothing to say,” but your experience and point of view are valuable — and the world needs more constructive voices. Addressing Relevant Issues Algorithmic amplification and polarization: We discuss how feeds shifted away from chronological and toward “what keeps you engaged,” fueling echo chambers and intensity.The ethical wake-up call of social media: Jess describes the internal pivot moment — realizing the space had become toxic in corners, and questioning how to use her skills more constructively.Mental health and unintended consequences: I reference a stark data point Jess brings up — a 65% increase in the suicide rate for high school girls from 2010 to 2019 — and we talk about responsibility and systems.AI and the rising importance of trust: In an AI-dominated age, credibility, warmth, and real human presence become competitive advantages, not “nice-to-haves.” Next Steps Get Jess’s free LinkedIn Audit: Jess offered to review both your profile and your editorial strategy and give actionable next steps. Mention you heard her on Live Like a Leader.Define your 3–4 “narrative pillars.” Decide what you want to be known for — and build content around those themes consistently.Publish what you already say internally. Turn your best internal leadership messages into public leadership content — and let it travel. Learn more about Copilot Communications: https://copilotcommunications.com/ Connect with Jess Jensen on LinkedIn: https://us.linkedin.com/in/jessicakjensen ----- Jess Jensen is the founder of Co-pilot Communications, a Portland-based advisory helping bold executives sound like themselves online—clear, confident, and human. After 20 years inside Fortune 100 companies like Microsoft, Qualcomm, Nestlé, and Adidas, Jess left corporate life to help leaders stop playing small and start showing up online as their full selves—story-rich, imperfect, and unapologetically human. Through sharp messaging, editorial strategy, and smart use of platforms like LinkedIn and podcasting, she helps clients build a digital presence that earns trust, inspires action, and sounds like them. --------John Bates provides 1:1 Executive Communications Coaching, both in-person and online. He also gets 92+ Net Promoter Scores for his large and small group leadership development trainings at organizations like Johnson & Johnson, NASA, Google, Intuit, Boston Scientific, and many more. Find more at https://executivespeakingsuccess.com.Sign up for his weekly micro-trainings for free at https://johnbates.com/mini-trainings and create a great leadership communications habit that makes you the kind of leader who inspires trust, loyalty, and connection.
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    43 min
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