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What does it actually take for a PMU artist to leave a booming city, rebuild from scratch, and build a loyal clientele across state lines? 👀

In this episode of Inspired by Ms Amber Red, we sit down with Ashley Hogan Ink — a second-generation permanent makeup artist who’s been in the industry nearly her whole life — to talk about:

• How she built a massive Vegas clientele, moved to San Diego, and still travels back every few months to serve her loyal clients
• Why true client retention has nothing to do with price… and everything to do with human connection
• The shift from microblading to machine work and why she completely stopped taking new hairstroke clients
• The emotional weight of paramedical tattooing (areolas, scars)
• What new PMU artists get wrong about client expectations, boundaries, and long-term planning

If you’ve ever wondered how to keep clients for years, how to navigate two markets at once, or how to evolve your services without losing your community, this conversation is going to hit home.

🔔 For PMU artists, beauty entrepreneurs, microbladers, cosmetic tattooists, and anyone obsessed with brows, eyeliner, and building a business that actually lasts — tap subscribe, like the episode, and drop a comment telling us your biggest takeaway.

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Disclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

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Cosmetic tattooing isn't just about looking pretty… but about helping women feel like themselves again after trauma, surgery, or scars?

In this episode of Inspired by Ms Amber Red, Amber, Tania, Jessica, and Sasha sit down to talk about the real power of restorative and paramedical tattooing — from cancer survivors and dog bites to stretch marks, C-sections, and areolas that completely change how someone sees their body.

We get into:

• The story of a client who lost parts of her lips to lip cancer and how lip blush tattooing helped bring back shape, color, and confidence
• How paramedical tattooing and inkless stretch mark revision can transform how clients feel in their own skin
• The emotional reality of working on scars, surgeries, and areolas vs “just” brows and lips
• And how Amber’s client surprised her deployed hubby with heart shape areolas

If you’ve ever felt called to do more with your PMU skills — beyond brows — this episode will shift how you see your role as an artist.

🔔 For permanent makeup artists, scar + stretch mark specialists, and paramedical tattooists who care about confidence and healing as much as aesthetics — hit subscribe, like the episode, and comment with the most powerful client transformation you’ve ever witnessed.

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Follow Ms Amber Red on all social media platforms:

IG: InspiredByMsAmberRed - https://www.instagram.com/inspiredbymsamberred/

IG: MsAmberRed - https://www.instagram.com/msamberred/

TikTok: MsAmberRed - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1

FB: MsAmberRed Permanent Makeup - https://www.facebook.com/Msamberred

FB Group: Inspired by Ms Amber Red - https://www.facebook.com/groups/inspiredbymsamberred

Website: http://www.inspiredbymsamberred.com

Support our podcast here! - https://www.buzzsprout.com/2235069/support

Disclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

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What if the biggest glow-up of 2026 isn’t about goals, resolutions, or a 47-step plan… but about letting go of the sh*t that’s been draining you all year? 👀

In this episode of Inspired by Ms Amber Red, Amber, Tania, Jessica, and Sasha ditch the vision boards and dive into an honest, hilarious, slightly unhinged conversation about the habits, mindsets, routines, and pressures they’re NOT carrying into the new year.

Inside this episode:

• The myth of “New Year, New Me” and why the timing is actually working against you
• Letting go of panic, perfectionism, overthinking, and schedules that own your entire life
• Learning to be present instead of mentally living three weeks ahead
• How saying no (and meaning it) can save your sanity
• Why doing something spontaneous once a week might be the real secret to feeling alive
• A brutally real conversation about burnout, pressure, self-expectations… and turning 31, 40, or “49 plus one” 😭

This episode is equal parts comforting, and chaotic — like group therapy with your favorite beauty besties. If you’ve felt overwhelmed, overstretched, or like you’re sprinting into the future without enjoying the moment, this conversation will hit home.

🔔 For beauty pros, PMU artists, entrepreneurs, and anyone craving a more grounded, present, FUN year ahead — subscribe, comment what you’re leaving behind, and step into 2026 with lighter energy.

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Follow Ms Amber Red on all social media platforms:

IG: InspiredByMsAmberRed - https://www.instagram.com/inspiredbymsamberred/

IG: MsAmberRed - https://www.instagram.com/msamberred/

TikTok: MsAmberRed - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1

FB: MsAmberRed Permanent Makeup - https://www.facebook.com/Msamberred

FB Group: Inspired by Ms Amber Red - https://www.facebook.com/groups/inspiredbymsamberred

Website: http://www.inspiredbymsamberred.com

Support our podcast here! - https://www.buzzsprout.com/2235069/support

Disclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.