Cover of Inside Marriott CEO Anthony Capuano’s Strategy to Win Customers—and Keep Them

Inside Marriott CEO Anthony Capuano’s Strategy to Win Customers—and Keep Them

Inside Marriott CEO Anthony Capuano’s Strategy to Win Customers—and Keep Them

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Summary

Marriott’s CEO speaks with the WSJ Leadership Institute’s Alan Murray about the company’s strategy around direct booking, loyalty programs, and opening thousands of new hotels. And how Marriott's approach to AI reveals how much technology can—and can’t—do. Recorded on June 24, 2026.


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