In this episode of Ink Differently, we explore how adding VersiFlex™ can open new opportunities in the personalized products market. Host sits down with Vik Patel, Founder and CEO of Craft Express, to talk about what it really takes to successfully expand your product offerings.

Vik shares practical insights from his experience working with makers and product businesses across the industry. We discuss how to evaluate ROI when adding new equipment or product lines, how to decide what products are worth selling, and what successful personalized product sellers are doing differently right now.

Whether you’re considering adding VersiFlex to your workflow or looking for ways to grow your customization business, this conversation is packed with actionable tips and real-world advice.

If you’re ready to expand your offerings and think differently about your business, this episode is for you.

In the final episode of Season 2 of Ink Differently, the Sawgrass team reflects on a milestone year and celebrates the biggest moments of 2025. Tune in as they highlight the launch of VersiFlex and the official transition to the MySawgrass design tool and Sawgrass Print Utility—innovations designed to make creating and printing even easier. Plus, get an exciting preview of what’s ahead as the team shares what they’re looking forward to in 2026.

In this special Holiday episode of Ink Differently, we take a walk down memory lane with members of the Sawgrass team as they discuss their favorite moments and traditions.

In this episode of Ink Differently, we sit down with Julian Firth, the Director of Product Technology here at Sawgrass, to explore the Sawgrass Print Utility and the software development process behind it. Julian highlights the versatility of the Print Utility—how it streamlines production, enhances workflow, and helps users get the most out of their SG500 and SG1000 printers for both sublimation and the VersiFlex decorating system. Whether you're looking to boost efficiency or expand your creative capabilities, this conversation offers valuable insights for any business using Sawgrass technology.

Looking to expand your sublimation lineup? In this episode of Ink Differently, we chat with Anuj Ghaghada, Director at Longforte—a longtime leader in sublimation and a new partner for Sawgrass. Anuj dives into the latest in sublimation and the VersiFlex decorating system, plus shares his top picks for products you won’t want to miss.

Get ready for the holiday rush! 🎄 In this episode of Ink Differently, we sit down with Judith from Lunally.co to talk about what’s trending for sublimation and VersiFlex products this 2025 holiday season. Judith also shares smart, time-saving tips to keep your SG500 and SG1000 production running smoothly—so you can stay organized, boost sales, and make the most of the busiest time of the year.

On this episode we sat down with Karina from Crafy Kari. She tells us all about her first impressions of VersiFlex and provides some great tips for VersiFlex users.

In this episode of Ink Differently we sat down with Dimple Patel, the Chief Product Officer here at Sawgrass, to discuss the software applications we offer our users and how using them can equal business success.