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Icelantis

Icelantis

By: Javon Snow
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Welcome to Icelantis, where basketball meets marketing. Join host Javon Snow as we dive into the strategies and stories behind sports marketing success. Each episode features expert insights and career lessons from the industry's top minds.© 2025 Javon Snow Basketball Economics Marketing & Sales
Episodes
  • 02: Graphic Design & NIL | Darius Snow
    1 Jun 2024

    In this episode, we sit down with Darius Snow, a linebacker at Michigan State and designer, to talk about graphic design and branding. Darius shares his journey to becoming a seasoned freelancer in sports. We’ll speak on his approach to his craft, lessons learned from mentors, and the evolution of his personal brand.


    Featured in this episode


    Darius’ Portfolio - https://www.behance.net/dariussnow

    The Snow Brand - https://snowbrandco.com/

    Darius’ Twitter - https://x.com/realdsnow?lang=en

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    26 min
  • 01: Marketing is Storytelling | Kevin Cottrell
    9 May 2024

    In the show’s debut, we sit down with Kevin Cottrell to speak about the art of storytelling in sports marketing. Kevin shares his journey of working at NBA TV, Thursday Night Football, and the process of writing his book “Ball Don’t Lie”. Tune in for expert advice from somebody well respected in the field.



    Featured in this episode

    • Ball Don’t Lie - https://www.amazon.com/Ball-Dont-Lie-Kevin-Cottrell/dp/172835157X
    • Kevin's Twitter - https://x.com/KCJ_Swish/status/1257701756424855554
    • Wemby Nike Launch - https://x.com/nikebasketball/status/1777405428470587649
    • Harden Vol 8 Design - https://www.youtube.com/watch?v=vtSJ5jO1KX4
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    20 min
  • Icelantis Season 1 Trailer
    19 Apr 2024

    Welcome to Icelantis, where basketball meets marketing. Join host Javon Snow as we dive into the strategies and stories behind sports marketing success. Tune in for insights and career lessons from the industry's top minds.

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    Less than a minute
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