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Software Sales On Fire

Software Sales On Fire

By: Dean Patino
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Ignite your pipeline. Smoke your quota. A daily podcast helping enterprise software sales reps find business, win business, and make their number with greater consistency.Copyright 2026 Dean Patino
Episodes
  • "There's No Budget." Is There a Path Forward?
    23 Oct 2026
    No budget is a diagnosis, not a verdict. Learn to tell genuinely unavailable funding apart from low priority, unclear ownership, and a business case that hasn't earned investment — because each one has a completely different path forward.
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    22 min
  • What's the Compelling Event?
    22 Oct 2026
    No compelling event, no close date worth believing. Reset your discovery around the four questions that reveal whether the buyer has a real reason to act: the current process, the consequences of staying with it, the priority against everything else, and the motivation to move.
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    20 min
  • Couldn't We Just Build This With AI?
    21 Oct 2026
    The AI build question deserves a real answer, not a defensive one. Guide a balanced build-versus-buy discussion across delivery time, ownership, integration, maintenance, security, and ongoing costs — and help the buyer compare what they'd actually own against what they'd actually get.
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    21 min
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