Legal assistant. Stripper. Escort. Film photographer.

What does success look like when you don’t follow the traditional path?

In this episode, we sit down with Fitz — the Film Cowboy — to talk about carving your own lane, staying creative without selling out, and redefining what “making it” really means.

We talk identity, creative pressure, hustle culture, and what it actually takes to keep going when you’re building something from scratch.

And as always, we’re raising a glass with our spirit sponsor, One Life Spirits — because you only get one life, and you’re allowed to live all of it.

Cheers to owning every chapter. 🥂

Follow The Film Cowboy

We sit and chat with our friend Miguel Genochio, founder of the Front Steps is the Future movement and brand.

In this episode of Here’s to You, we raise a glass with Miguel Genochio—founder of Front Steps—to talk about being a lighthouse in your community, giving people their flowers while they’re still here, and redefining success as showing up with love, accountability, and humanity.We get into vulnerability, energy vampires, community building, evolving attention spans, and why sometimes success is as simple as getting out of bed. Plus, we keep it real with funny quirks, rapid-fire wisdom, and a Halo Margarita using Una Vida Tequila.

Follow below:

Front Steps is the Future

In this episode of Here’s To You, we sit down with Miss ICT USA 2023 and City Girls Liquor owner, Michele Valadez, for a conversation that’s equal parts inspiring, chaotic, and painfully real.

We talk about what it actually takes to build something from the ground up — from navigating pageantry and entrepreneurship to standing your ground in rooms where you’re the youngest, the only woman, or both.

Michele shares the lessons no one glamorizes: learning to confront people twice your age, trusting your instincts, and surviving moments that feel straight out of a movie (including a man punching her windshield in broad daylight).

This episode is a reminder that success isn’t always titles and trophies — sometimes it’s resilience, boundaries, and showing up anyway.

🥃 Pour a Watermelon Paloma and cheers to the messy middle!

Ingredients:

• 2 oz tequila (blanco or reposado — her choice)

• 3 oz watermelon juice

• 2 oz grapefruit juice

• 0.75 oz lime juice

• 0.5 oz simple syrup (optional depending on sweetness of your watermelon)

Top with ~6–7 oz sparkling water (grapefruit or plain)