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Growth Metrix

Growth Metrix

By: Awesh Raza
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"Growth Metrix" is your go-to podcast for navigating the dynamic intersection of Business, Marketing, and Digital advertising. Join us as we delve deep into the ever-evolving landscape of strategies and trends shaping modern commerce. From dissecting successful marketing campaigns to exploring innovative digital advertising techniques, each episode is packed with actionable insights and expert analysis. Whether you're a seasoned marketer or a budding entrepreneur, "Market Matrix" equips you with the knowledge and strategies to stay ahead in today's competitive marketplace. Follow for More !Awesh Raza Economics
Episodes
  • Why Starbucks Operates Like a Bank

    Why Starbucks Operates Like a Bank
    17 Feb 2024

    Starbucks, the $124.4 billion global coffee giant, trails only McDonald’s as the largest restaurant chain by market capitalization. Until a few years ago, the massive coffee company held more mobile payment users than Apple Pay. But what actually makes Starbucks excel in a crowded market?

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    7 min
  • How Do the Olympics Make Money? The Olympics Business Model, Explained

    How Do the Olympics Make Money? The Olympics Business Model, Explained
    16 Feb 2024

    The Olympic Games have been a revenue generating enterprise for the IOC from nearly their inception.
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    8 min
  • The ‘IKEA Effect’ Behind the Company’s Unique Business Model

    The ‘IKEA Effect’ Behind the Company’s Unique Business Model
    14 Feb 2024

    A large part of IKEA’s success stems from its policy requiring its customers to build their own furniture. Given how ubiquitous IKEA is today, it can be difficult to appreciate just how innovative some of its business practices were when they were first introduced. Growth Metrix have explores some of the strategies the Swedish company has used to become the world’s biggest furniture retailer including the behavioral psychology behind the ‘IKEA effect.

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    6 min
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