Couverture de Episode 4: Burn the Playbook

Episode 4: Burn the Playbook

Episode 4: Burn the Playbook

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B2Bsides – Episode 4: Burn the Playbook

This one is all about ditching the formulas and fake frameworks. Forget the so-called proven playbooks. What actually works in marketing is curiosity, courage, and doing the work.

Inside:

  • Why chasing playbooks keeps marketers stuck

  • Katie Srinivasan on adaptability over age

  • Adam Singer on why AI will not save broken marketing

  • Book and music picks to keep your edge sharp

  • A quick rant on what should not be on LinkedIn

👉 If you are tired of cookie-cutter advice, this episode is for you.

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