Episode 373: Why Bootstrapping a Startup Is Becoming Cool Again
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Episode 373: Why Bootstrapping a Startup Is Becoming Cool Again
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In this episode of Strap On Your Boots, I explore why I’ve become increasingly interested in building companies with customers before turning to investors. Drawing from my experience with Instamour, Vengo AI, Campus Pixel, Spinnr, Axopods, Ortempo, and even my documentary Before the Moon, I look at how much cheaper and faster it has become to launch something today. Bootstrapping isn’t about avoiding investors at all costs. It’s about building the product, finding customers, generating revenue, and removing as much risk as possible before deciding whether outside capital can actually accelerate the business.
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