Ep 6: Office Hours - Reality Checks
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The Reality Check Episode: Evaluating Your Business and Marketing StrategiesIn this episode of Brand Bank Build, let’s have a chat about the importance of evaluating your business and marketing efforts to ensure sustainable growth.
We’ll share insights on the significance of data, the necessity of consistent marketing, and the value of understanding your target audience.
The episode also includes live office hours where we answer listener questions about going viral on LinkedIn, promoting webinars, and navigating the job market as an entrepreneur.
Key takeaways include the importance of reality checks, overcoming objections, and ensuring your offers are visible and accessible to potential clients.
Karen https://www.linkedin.com/in/karenstephen-ca/
Terra https://www.linkedin.com/in/terramilo/
00:00 Introduction to Brand Bank Build00:57 Office Hours Session Begins01:40 Analyzing Podcast Performance04:22 Going Viral on LinkedIn08:51 Dealing with Low Engagement on LinkedIn12:58 Identifying Your Target Audience17:36 Improving Webinar Launches20:58 The Importance of Persistent Communication23:51 Reality Checks and Overcoming Self-Doubt24:59 Navigating the Remote Job Market30:41 Evaluating Equity Offers in Startups37:05 Final Thoughts and Key Takeaways