Cover of Do More By Doing Less - Time Freedom for Entrepreneurs, Small Business Owners, and Solopreneurs

Do More By Doing Less - Time Freedom for Entrepreneurs, Small Business Owners, and Solopreneurs

Do More By Doing Less - Time Freedom for Entrepreneurs, Small Business Owners, and Solopreneurs

By: Charles Alexander
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Welcome to the Do More by Doing Less podcast with Charles Alexander, the show for Small Business Owners, Start Ups, and Busy Folks!

This is not another productivity, hustle, and grind podcast.

I literally want you to do less.

Many of us are overwhelmed, frustrated, and need a break.

The good news is that we can accomplish much more than now.

Once we focus on the vital few, and prioritize things that make our lives and the lives of people around us better, we can “do more by doing less”.

This podcast is funny, simple, and has real-world stories.

The episodes alternate between my solo podcasts and guest podcasts.

In the solo episodes I share stories and frameworks from my experience in coaching small business owners and my own entrepreneurship endeavors. Oh, and any other story that can get a laugh while sticking to the theme of the podcast😊

In the guest podcasts, I will bring on other entrepreneurs who will share their expertise and discuss their own methods for doing more by doing less.

That’s it.

Subscribe now so you don’t miss an episode and have fun listening while you drive, do the dishes, or mow the lawn!Charles Alexander Economics Leadership Management Management & Leadership Personal Development Personal Success
Episodes
  • Make Sure Your Family Is On Board

    Make Sure Your Family Is On Board
    20 Oct 2026
    Show Summary:
    In this episode, I share what can happen when one spouse starts a business without a clear plan for money, time, or responsibilities at home. Starting a business affects more than the entrepreneur. It affects the entire household. A few honest conversations before making the leap can prevent financial stress, resentment, and a whole lot of unnecessary arguments.

    Takeaways:
    • Your business goals need to include realistic revenue and timelines.
    • Starting a business changes responsibilities at home, not just at work.
    • Decide how much money you're willing to invest before you start spending it.
    • Your spouse may support your dream without understanding what building a business requires.
    • Starting while you still have another source of income can reduce financial pressure.

    Action For You To Take:
    Sit down with your spouse or anyone else affected by your business and discuss three things: your financial goals, how much time the business will require, and how household responsibilities will be divided.You don't need perfect answers. You need everyone working from the same plan.

    What To Do Next:
    If you want help building time freedom while still growing your business, schedule a quick, non-sales, chat with me at yourcharlesalexander.com.
    Show more Show less
    6 min
  • Broaden Your Skills, Narrow Your Niche

    Broaden Your Skills, Narrow Your Niche
    6 Oct 2026
    Show Summary:
    In this episode, I explain why trying to be everything to everyone makes it harder for your business to stand out. From Publix and Aldi to McDonald’s and Little Caesars, successful businesses give customers a clear reason to choose them. Your niche doesn’t have to be groundbreaking. It can simply be a specific customer, service, or unique twist that separates you from everyone else.

    Takeaways:
    • Being more specific makes it easier for customers to understand why they should choose you.
    • A niche can come from a neglected market, unmet demand, or a unique twist.
    • You don't have to reinvent an industry to stand out.
    • Your strengths, customers, and competition can help reveal your best niche.
    • Trying to combine every possible advantage isn't a niche.

    Action For You To Take:
    Answer three questions:
    1. What are you really good at?
    2. What is your competition not offering?
    3. What do your customers actually want?
    Look for the overlap. Then choose one thing you want your business to become known for and start making it obvious in your marketing.

    What To Do Next:
    If you want help building time freedom while still growing your business, schedule a quick, non-sales, chat with me at yourcharlesalexander.com.
    Show more Show less
    9 min
  • When You Do Things Without Advisors...

    When You Do Things Without Advisors...
    15 Sep 2026
    Show Summary:
    In this episode, I share the story of my four-year-old son getting an Operation game piece stuck up his nose and the lesson that came from it: sometimes you need a specialist. The same is true in business. Trying to handle everything yourself can cost you time, money, and a lot of unnecessary frustration.

    Takeaways:
    • Successful business owners don't try to become experts at everything.
    • A CPA, attorney, insurance broker, and business coach can provide a strong foundation for your business.
    • Bankers, SBDC counselors, SCORE counselors, and other advisors can also be valuable resources.
    • Free advice can be helpful, but paying for expertise often creates more accountability.
    • Knowing when to outsource is an important business skill.

    Action For You To Take:
    Identify one area of your business where you're trying to do something yourself that an expert should probably handle. Then find one qualified person who can either take it off your plate or help you make better decisions.

    What To Do Next:
    If you want help building time freedom while still growing your business, schedule a quick, non-sales, chat with me at yourcharlesalexander.com.
    Show more Show less
    8 min
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