What if the skills you built raising a family are exactly what make you a great business owner? Heidi Schalk sits down with Heather Roberts, author of The Nurture Method: A Real Life Guide to Raising Your Business and Your Family, to talk about fear, confidence, and building a business around your life.

Heather went from parent at home to accidental entrepreneur, building RSG Sales and selling a product company for seven figures. When her house caught fire eleven days before her son’s wedding, she finally learned to say no, and now works just a few hours a week while her business keeps growing. She and Heidi talk imposter syndrome, letting go of perfectionism, why mom skills are business skills, and how to find the North Star that guides every decision.

Heather Roberts wrote The Nurture Method: A Real Life Guide to Raising Your Business and Your Family (April 2026) for women building businesses while raising families — and quietly suspecting the playbook wasn't written for their lives. She's a three-time entrepreneur (RSG Sales, E by Design — sold for seven figures, and Sercy, which didn't make it). She writes the Substack Now What, Y'all and lives in Davidson, North Carolina with her husband Josh.

To connect with our guest, click on the links below:

Instagram: https://www.instagram.com/sonowwhatyall/
LinkedIn: https://www.linkedin.com/in/heathersroberts/
TikTok: https://www.tiktok.com/@sowhatnowyall
Facebook: https://www.facebook.com/heatherslosson.roberts
Substack Newsletter: https:www.nowwhatyall.com
Website: https://heatherroberts.life/

Connect with me:

Instagram: https://www.instagram.com/heidischalkcoaching
FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders
Spotlight to Scale: https://www.spotlighttoscale.com/blueprint
LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/
Ready to grow your biz: https://calendly.com/hlhgrowthsolutions/30minconnectcall

In this episode of the Be S.H.E. Podcast, host Heidi Schalk talks with Delaine Blazek of Solis Coaching about sales strategies, authentic marketing, and financial independence for women entrepreneurs. Delaine shares how she went from clinical counseling to corporate sales leadership and built a coaching business around helping entrepreneurs sell with confidence.

Discover her five step sales process, how to build a consistent sales pipeline through multiple marketing channels, and why aligning your brand with your values helps attract the right clients. Delaine also shares practical advice on work life integration, avoiding burnout, and making time for yourself while growing a business.

Learn more at Solis Coaching and explore Delaine’s book, Power Your Pay: The All in Female Entrepreneur’s Guide to Make Millions and Still Be Yourself. You can also find her podcast, Power Your Voice, on YouTube, Apple Podcasts, and Spotify.

Bio:

I work with entrepreneurs and corporate teams to increase revenue by refining how they sell.

The gap is not effort, it’s relying on management over training and not having unbiased support inside the process.

My educational background is as a clinical counselor but I have spent most of my career in sales. I have been in all roles from entry level business development to the CEO.

In 2023, I also released the book Power Your Pay: The All-In Female Entrepreneur's Guide to Make Millions & Still Be Yourself. It became an overnight international Amazon Best Seller in 10 categories!

Additionally, I work as a fractional CCO for companies who are ready to accelerate their growth.

Business owners and leaders are constantly faced with conflicting priorities and often find themselves in the trap of utilizing resources in areas that do not support revenue growth. As a fractional CCO/CRO I work alongside companies to help map out their short and longer term goals and co-create a strategy and execution plan that works.

To connect with our guest, click on the links below:

Website: Sales Consulting & Revenue Growth | Solis Coaching

LinkedIn:https://www.linkedin.com/in/delaine-blazek/

Connect with me:

Instagram: https://www.instagram.com/heidischalkcoaching

FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders

Spotlight to Scale: https://www.spotlighttoscale.com/blueprint

LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/

Ready to grow your biz: https://calendly.com/hlhgrowthsolutions/30minconnectcall

How many opportunities have you let pass because you were waiting to be noticed, chosen, or invited? In this episode of the Be S.H.E. Podcast, Heidi Schalk sits down with Janet Heins, Chief Information Security Officer at ChenMed and author of Go Ahead, Ask for It: Make Your Value Undeniable, to talk about what becomes possible when women stop waiting and start asking.

Janet has risen through the male dominated world of cybersecurity and held leadership roles at Biogen, W.L. Gore, Royal Caribbean, iHeartMedia, and Merck, often by asking for roles she had never done before. She opens up about the moment a male colleague dismissed her proactive leadership as self serving, and how she chose to keep showing up anyway, this time making her intentions clear so no one else could define them for her. Together, Janet and Heidi unpack the fear of being judged, the pull to please everyone, and why being seen and heard is an act of service, not vanity.

You’ll hear how Janet made her very first big ask, how to frame a request around the value you bring so your voice carries weight, and why a no is never the end of the story but a source of information that helps you grow. She also shares the simple reframe that helps her step into the unknown with confidence: discomfort just means there’s more to learn.

This conversation is your permission slip to stop shrinking, own your value, and ask for what you want. Find Go Ahead, Ask for It on Amazon in ebook, audiobook, and paperback, with hardcover coming soon

To connect with our guest, click on the links below:

Website: https://www.janetheins.com/

LinkedIn: https://www.linkedin.com/in/janetheins/

Instagram: https://www.instagram.com/janet.heins/

Connect with me:

Instagram: https://www.instagram.com/heidischalkcoaching

FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders

Spotlight to Scale: https://www.spotlighttoscale.com/blueprint

LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/

Ready to grow your biz: https://calendly.com/hlhgrowthsolutions/30minconnectcall