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5 % Radio

5 % Radio

By: Jesse L. Price
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What if the life you were told to chase was never designed to make you free?

Most people follow the script: school, job, retirement… and hope it works out. But 95% never achieve real financial freedom — while 5% build lives of ownership, leverage, and choice.

This podcast documents my real-time journey to become part of that 5%.

After trying college, private university, 20+ jobs, and multiple businesses, I realized the traditional path wasn’t for me. For the last six years, I’ve obsessively studied what separates high performers, entrepreneurs, and financially free individuals from everyone else.

Now I’m applying everything I’ve learned — publicly.

Each week, I share the wins, losses, mindset shifts, business lessons, wealth-building strategies, and uncomfortable truths I’m discovering along the way as I pursue total time and money freedom for my family.

If you’re serious about personal growth, entrepreneurship, financial independence, and building a life with more “get to” do’s than “have to” do’s — this is for you.

Hit subscribe and join the 5%.


For additional resources, visit: http://www.5percentmedia.com/

© 2026 5 % Radio Economics Leadership Management Management & Leadership Personal Development Personal Success
Episodes
  • Ep 80: What The 1% Understand About Money (And Life) That Most People Never Learn

    Ep 80: What The 1% Understand About Money (And Life) That Most People Never Learn
    7 Mar 2026

    Wanna connect with us? Click here to send a text!

    Most people think wealth is JUST about making more money.

    But what if the real difference is how you think about money in the first place?

    In this episode, I’m sharing notes from a talk given by someone with one of the most remarkable financial journeys I’ve studied.

    This is a man who started as a 9–5 engineer at General Motors and eventually went on to:

    • Build a company doing over $200 million per year in revenue
    • Write 10+ books and sell more than 2 million copies
    • Speak all over the world
    • Help create countless debt-free, cash lifestyle millionaires
    • And build a personal net worth estimated at over $100 million

    In this talk, he shared the things he wishes he understood earlier about wealth thinking.

    Not tactics.

    Not shortcuts.

    But the mental models that separate the 1% from everyone else.

    We get into ideas like the difference between spending and investing, the power of association, the real cost of quitting, why momentum matters more than people realize, and how some “expenses” can actually become investments.

    If you’ve ever wondered why a small percentage of people seem to operate by a completely different set of rules when it comes to money and success…

    This episode gives you a glimpse into how they think.

    ========================

    ► Subscribe the 5% MEDIA YouTube to view the video podcast here:

    - http://5percentmedia.com/youtube


    ► Follow 5% MEDIA on all social platforms here:
    - https://5percentmedia.com/

    ► Has this show helped you make any changes? I'd LOVE to hear about it...
    Submit a "WIN" for the weekly win shoutout here! 🔥
    - https://5percentmedia.com/wins

    ► P.S. Want to help shape the future content of the show and other 5% MEDIA content or ask a question? Submit feedback and suggestions here:
    - https://5percentmedia.com/home

    ► Want to learn more about how I'm building passive income? Check out The Freedom Project here: - https://www.40hoursaweeksucks.com/exit

    #passiveincome #mindset #entrepreneur #entrepreneurship #financialfreedom #wealth #makingmoneyonline #coaching #residualincome

    Show more Show less
    42 min
  • Ep 79: How to Get More Done in 12 Weeks Than Most People Do in 12 Months (Time Management)

    Ep 79: How to Get More Done in 12 Weeks Than Most People Do in 12 Months (Time Management)
    14 Feb 2026

    Wanna connect with us? Click here to send a text!

    Most people are busy.
    Very few are truly productive.

    In this episode, we break down what it actually means to be productive beyond belief — not just checking boxes, but executing at a level that separates the 5% from everyone else.

    We dive into the mindset shifts, execution frameworks, and urgency principles that allow high performers to compress time, eliminate distractions, and get more done in 12 weeks than most people do in a year.

    If you’ve ever felt like you’re working hard but not moving fast enough… this one might hit.

    This isn’t about hacks.
    It’s about standards.
    It’s about focus.
    It’s about becoming the type of person who produces at a different level.

    Amazon link for The 12 Week Year Book

    ========================

    ► Subscribe the 5% MEDIA YouTube to view the video podcast here:

    - http://5percentmedia.com/youtube


    ► Follow 5% MEDIA on all social platforms here:
    - https://5percentmedia.com/

    ► Has this show helped you make any changes? I'd LOVE to hear about it...
    Submit a "WIN" for the weekly win shoutout here! 🔥
    - https://5percentmedia.com/wins

    ► P.S. Want to help shape the future content of the show and other 5% MEDIA content or ask a question? Submit feedback and suggestions here:
    - https://5percentmedia.com/home

    ► Want to learn more about how I'm building passive income? Check out The Freedom Project here: - https://www.40hoursaweeksucks.com/exit

    #passiveincome #mindset #entrepreneur #entrepreneurship #financialfreedom #wealth #makingmoneyonline #coaching #residualincome

    Show more Show less
    39 min
  • Ep 78: Manufacturing Urgency To Create Success.

    Ep 78: Manufacturing Urgency To Create Success.
    6 Aug 2025

    Wanna connect with us? Click here to send a text!


    Are you wasting time or weaponizing it? In this episode, we break down urgency — not the panic kind, but the kind that snaps you out of autopilot and into action. From how many summers you have left… to how many times you’ll see loved ones again… this one will hit deep.

    We also share the top 5 regrets of the dying, real stats on your remaining days, and a powerful tool to start managing your time like it matters. Because it does.

    Inside this episode:

    • Your life in numbers: Days, weeks, summers left
    • Time left with family if you only visit a few times a year
    • Why most people die with regrets — and how not to
    • The #1 way to start living with urgency TODAY
    • A huge announcement about upcoming interviews 👀


    Quotes to live by:

    “Most of us have two lives. The life we live, and the unlived life within us.” – Steven Pressfield
    “Your time is limited, so don’t waste it living someone else’s life.” – Steve Jobs
    “Do not act as if you were going to live 10,000 years.” – Marcus Aurelius


    Lastly, we'll cover “time journaling” to reclaim your hours and live intentionally.

    ========================

    ► Subscribe the 5% MEDIA YouTube to view the video podcast here:

    - http://5percentmedia.com/youtube


    ► Follow 5% MEDIA on all social platforms here:
    - https://5percentmedia.com/

    ► Has this show helped you make any changes? I'd LOVE to hear about it...
    Submit a "WIN" for the weekly win shoutout here! 🔥
    - https://5percentmedia.com/wins

    ► P.S. Want to help shape the future content of the show and other 5% MEDIA content or ask a question? Submit feedback and suggestions here:
    - https://5percentmedia.com/home

    ► Want to learn more about how I'm building passive income? Check out The Freedom Project here: - https://www.40hoursaweeksucks.com/exit

    #passiveincome #mindset #entrepreneur #entrepreneurship #financialfreedom #wealth #makingmoneyonline #coaching #residualincome

    Show more Show less
    26 min
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